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Madrid-based Zamora Company recently launched its popular vegan Licor43 Horchata at retailers in the United States. In 2020, Zamora reformulated its Licor43 Horchata (previously known as “Orochata”) to be fully vegan and promoted the alcoholic beverage with a clever slogan that read “I’m so vegan, I don’t even call my boyfriend honey.” The vegan Horchata contains 16 percent alcohol by volume (ABV) and is made with a recipe inspired by Valencian horchata that includes tiger nut milk, cinnamon, and lemon.
“For people who enjoy Licor 43, and for those who appreciate the taste of high-quality cream liqueurs, we’re very excited to introduce Licor 43 Horchata here in the US,” Bill Corbett, CEO of Zamora Company USA, said. “Licor 43 Horchata provides a much-needed dairy-free and vegan option among cream liqueurs, a growing category that has experienced considerable recent consumer interest.”