UNESCO, Royal Enfield Partnership To Safeguard India's Intangible Cultural Heritage

New Delhi: In a first-of-its-kind endeavour, UNESCO (the United Nations Educational, Scientific and Cultural Organisation) and Royal Enfield, the world’s oldest motorcycle brand in continuous production since 1901, have come together in a unique partnership to promote and safeguard the Intangible Cultural Heritage of India, beginning with the Himalayas.  The announcement of

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