Someone receiving a vaccination
A TV advert will form part of a government campaign urging people aged 50 and under to get their Covid-19 vaccine.
The ad showcases the health workers and volunteers involved in the rollout across the UK, as well as some of the millions of people who have already had their jab.
The campaign – called "every vaccination gives us hope" – will also run across radio, multi-cultural media, social media and on billboards across Manchester, Liverpool and London.
The 60-second advert, which will make its debut during Emmerdale on ITV on Monday at 7.15pm, will feature a cover of Dinah Washington's What a Difference a Day Makes recorded by songwriter and artist Shells.