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Tray.io, the leader in low-code General Automation, today announced the expansion of go-to-market (GTM) operations in EMEA and APAC with the opening of a new sales and support office in the U.K. and new regional data centers to better serve global customers. The company also released updates to the Tray Platform and Tray Embedded, including advanced capabilities for systems integrators (SI) and new connectors for Microsoft Azure Blob, Paypal, and more.
In 2020, Tray.io experienced explosive international growth in both the APAC and EMEA regions, achieving 4x customer growth; a 245% increase in revenue year over year; a 1,253% increase in data processed from APAC and EMEA customers; and 446% increase in workflows in both regions. To address this dramatic growth, the company will be expanding its GTM operations with the opening of a new European sales office located in London, led by Tray.io co-founder Dominic Lewis. The new office will offer additional sales and support resources for EMEA and APAC customers, extending Tray.io’s services to every region and time zone around the globe.