Transcripts For WSLS Mad Money 20160212

They have all the huge exposure to European Banks. In other words, people are worried that theres systemic risk, that havent yet happened again, and for the report might not happen at all again, but we have tore scared out of our in 2011 and decided to sell everything, because the market went count 19 . There, thats the scenario. Plus oil is going down. We have Oil Executives chattering about how well have to put crude in swimming pools, because theres so little Storage Space left. I thought it was a funny comment. But the oil futures guy realize its dangerous to own oil. The market bounced somewhat when once again we heard press reports i could have said lies but that there might be an emergency opec meeting. Thats after crude fell. Its lowest level since 2003. The rumor was certainly right on time. Call me cynical. Maybe the stock market is right and oil is going higher, but every rumor about production cutting has been wrong, so lets presume this one is, too. Repeat the scenario, when it plummet fred almost exactly where it is now down to ten bucks in a very short period of time, january to march, thats right, 26 to 10 in less than three months. That would cause a lot of pain among banks. That makes sense, there is a lot of exposure. Im not sugarcoating that, but lets stand everything on its head. Lets leave crazytown. Were going to walk over to noncrazy town. We arent s p 500 futures traders here. Were not trying to catch these intraday moves. Were not big hedge funds that are nimble, doing algorithms. Were trying to buy stocks of companies we like and prices we like, but didnt expect to get, because we didnt think this would be a marketwide sale. Last night i said if the stock of disney were to go back to the low of 86, down from 122, you should buy some. Things change, except its more positive, more people go to the parks when gasoline is cheaper. Disney, well youre already um four bucks, but thats not what were in it for. We want you to hold it for maybe months, maybe years. The darn thing just wont sell off. Easily 1. 6 , a 3. 3 yield from a company that has a huge energy bill. Suddenly they come up and you get a chance to buy into weakness. Thank you deutsche bank, socgen, thank you jpmorgan. You cant afford to not buy pg at these levels. Added bonus you know that super freaking strong dollar im always talking about. The Exchange Rate from the dollar and euro has come back down to where it was a year ago. The super freakin strong dollar aint super freakin anymore, thats monster good for procter. They do a lot of stuff around there. How about cisco . When cisco reported much better than expected quarter last night and boosted the different to the point where it gave you a 2. 45 yield, the to be immediately rallied. All i can say is Chuck Roberts did a good job, but i want to thank the german banks, french and italian banks for giving a positively insane. Sometimes the market truly angers me. No matter how they tell you theyre in huge trouble and big derivatives, the book of this and that, and theyre going to fail, this darn mcdonalds stock wont come in. I mean, what the heck is that about . You get a stock that yields 3 and a hue beneficiary of a strong euro, plunging raw costs, and the darn thing wont sell off. I thought the declines would cause the s p 500 to go down enough to get a bargain at mcdonalds, nah, i guess well have to rumor more german banks doing badly. It gives you a chance how about this j j . I keep thinking the president ial even len or the europe yang bank will collapse this company, but its not happens. Sheet, and accelerating Revenue Growth into one of these says you need to be ready if or when that happens. Maybe in janet yellen really things, well get to buy j j at 96 instead of 101. Am i being too glib here . No. You see in 2011 which whole countries were indeed blowing up in remember, remembering the piigs . And all hell was breaking loose . Belly you have, but they regulate differently over there. They like, you know, give them a wink and nod, the authorities look the other way, they let the poorly run totally lacking banks stay in business. Now that these countries are all sol vent and the European Bank is run by a smart guy, you think they dont have a plan to recapitalize every bank in trouble . They have genuine crony capitalism. They did it before when the banks were technically insolvent, or bail them hoyt in some way that doesnt bring down the house. Honestly. I have no why the. I do know that the situation is ceding opportunities for those rather than flit in and out of the futures, which will be hit every time theres a rumor of a bank failure or oil goes down or some Federal Reserve officials says something crazy and all three of those will happen repeatedly. Thats the kind of year its shaping up to be. If youre a futures trader, then you have a lot more pain ahead. Thats just the game. All right . You didnt get any checks off the checklist today, but if you buy the individual stock, i mentioned better prices and you own them for more than 45 minutes . I think you come out a winner. John in new york, please. Caller jim, bad day for the recently you recommended key bank. Its proposed a merger with first niagara bank, both of western new york banks, today paper quotes Governor Cuomo has joined the growing chorus of pool tick of the acquisition. Governor claims negative impact with merger and threatening that legal act, are we going to socialism . I was surprised at that. We have banks so big you would think they would let beth mooney take over this bank and make it so it works. I dont like the financials now, i think that key represents real value. I was shocked at that. I didnt see it coming. I still believe in key, but i am financials on the show. I do think they have a place in and what happened at key was wrong. Lets go to mark in hey, jim, i was wondering what you thought about nvcr, novacure. They have new cancer treatments. I wanted to know where you think the stock is going. Its down 50 , its a total spec, if you understand that, then youre find. This market is not kind to speculators, if you have that understanding and you want to go there, im not going to stop you. Mike in new jersey . Mike . Caller jim. Mike, whats happening . Caller not too much. Hey, i know this stock is not the best in breed, but i have about five to ten years to wait. Nokia with the intellectual property and recent acquisition of lucent. I like it. What do you think for the next three to five years. Can they turn it around . Maybe, but why not own cisco . Its got a 4 yield, great i say no to nokia and yes to cisco, the csco kind. Take your pick. In a market like this, you can be scared or paralyzed. Maybe you can be smart. Smart investors know that patients can actually be wait for your pitch. Its where is the beef . Im sitting down with the companys top executives, or where is the bean burger . Which i like. Janet yellen, ill tell you why she didnt do it right. Did panera cook up a comeback . Dont miss my exclusive with the founder to find out if the restaurant has the ingredients to rise against. Pnra. Stick with cramer. Dont miss a second of mad money. Follow jimcramer on twitter. Madtweets. Send jim an email to madmoney cnbc. Com, or give us a call at 1800743cnbc. Miss something in help to madmoney. Cnbc. Com. Fortifying the gravitydefying. Adventurecollecting. Friendconnector. Fortifying the goingplaces. Offtotheraces. Dayseizing. You. Youre strong. And were here to help you stay that way. New special k nourish. Multigrain flakes with quinoa, apples, almonds and raspberries. New special k nourish. Fortify. I take prilosec otc each morning for my frequent heartburn because you cant beat zero heartburn ahhh the sweet taste of victory 24 hours. Zero heartburn. Janet . Cough if you can hear me. Dont even think about it. I took mucinex dm for my phlegmy cough. Yeah. But what about mike . It works on his cough too. Cough it works on his cough too. Mucinex dm relieves wet and dry coughs for 12 hours. Lets end this. Take one of those pillows and take a big smell. They smell really fresh what if we told you we washed these sheets 7 days ago. Really . No way downy . Downy fabric conditioner give us a week, and well change your bed forever. Want more freshness . Add new downy fresh protect. Theres moving. And theres moving with move free ultra. It has tripleaction support for your joints, cartilage and bones. And unlike the big osteobi flex pills, its all in one tiny pill. Get your move on. I take pictures of sunrises, but with my back pain i couldnt sleep and get up in time. Then i found aleve pm. Aleve pm is the only one to combine a safe sleep aid plus the 12 hour pain relieving strength of aleve. Im back. Aleve pm for a better am. Slammed every time oil goes down thanks to the crazytown linkage between the futures and the price of crude, but centers the lower prices should be a boon to all sorts of companies. That brings me to wendys. The fastfoot change with 6500 location, with a stock currently trading at just above the 52week low. Yesterday morning they if reported a good quarter, beat, 4. 9r 8 increase in samestore sales. Thats the best number in decades, plus a solid outlook, and indicated the first few weeks of the next quarter are looking terrific, and a new addition that even my vegetarian kids would love. Is this simply another example of this panicked stock market throwing the baby out with the bath water . Lets deal with the outgoing ceo and successor to find out where the quarter is headed. Welcome back to mad money, and welcome to mad money. Thank you. This is taking a bow here. You delivered an amazing return, yet ear starting with deliciously different now, what are the expectations for that program . Well, jim. This is a great opportunity for us to tell the consumer what out there, and weve got about food since 196 and deliciously different will really drive home those differences and talk not just about the hamburgers, but great items like our black bean burger that you had the opportunity to taste. Let me ask todd about that. This is a burger, yes, indeed, i struggle sometimes do go with meal kids. Why . Because they want a veggie burger. This is not an easy think to make . Can it go national . It definitely can go national. What we want to do is provide the consumer with some options within the restaurant, but really in the spirit of quality is our recipe, this is offering that can ladder up to that quality message. We feel very good in the test restaurants, how its performing today. Today it would be the irsats, no, its real, and tastes better to me than a hamburger. I do want to talk about the gasoline notion. Wealthy, right . This must be good for them. They must maybe step up to wendys from another place or maybe an extra fry, an extra chili . No, absolutely. You know, it wasnt that long ago that gas was regular gas, 3. 94 at peak, and now its more like 3 excuse me 1. 70. This has put a lot of money in pockets of individuals with lower households incomes who are very heavy users of quickserve restaurants. We they its been an important factor in putting together several very nice quarters. Theres a perception among something that all wendys has always prided itself on being fresh, recent flitting in this market . Absolutely. Its spot on with the trends, jim. Fresh, never frozen, north american beef. Its who we have always been. We have the vegetables cut fresh were spinning our lettuce fresh every single day and preparing it how and when you want it. Weve been doing that for 46 years. You are from a franchise background. You know how important the franchisees are. Whats the relationship . The relationship is as good as its ever been. Weve done a nice job connecting and partnering with a Franchise Community to make sure we are all in this together in the spirit of bug one team united. My father was a franchisee, so ive had a long connection to make sure that the economic model works for our Franchise Community, and well continue to partner through joint capital plans to bring that all to light. Youve been buying back a huge amount of stock. A good use of capital . Absolutely. We bought back almost 100 million shares, and we believe its a great way to return value going to continue to do that with excess cash, as well as continue to grow our dividends at the same pace of net income growth. We think were a stock that can provide growth as well as and food safety costs a lot of money, and its obviously from the news weve had. Can fastfood restaurants afford higher jim, thats why weve made a conscious investment in we have a lab called 90 degree labs on the outskirts of ohio state university, and were spending a lot of money to really work on consumerfacing technology kiosks, mobile ordering, mobile payment. We want to put the hands of the operations into the consumer. They want to control their own destiny. That will allow us to free up other labor costs to do other things, to invest back in the food, to invest back into the okay. Last question. Emil, the younger people might be naturally interested in a bean burger are people who watch media, they watch social media. Sure. What are you doing to get in tough touch with the natural market, what the younger people want. We use very much a 360degree approach to our media efforts for all our products. With a product like this, youll see a very significant push against social and digital media. Weve even used this on a local level and really have connected with consumers on it. Theres a lot of consumers groups called a flexitarian. They go meatless for a day or two every week. Im a flexitarian. Thats a growing, significant this is not just targeted at the flexitarian, but the Broader Group as well. Youve done a good job. You brought out great gross margins, just terrific samestore sales, and emil is the outgoing ceo, and im a flexitarian. Mad money is back after the break. Coming up, the Great Outdoors . High performance apparel giant Columbia Sportswear supplies the gear. But with this roller coaster winter climate, is it time to bundle up with the stock . Or should it be left out in the cold . Cramer is on the trail with the ceo, fresh off of earnings, just ahead. cell phone rings where are you . Well the squirrels are back in the attic. Mom . Your dad wont call an exterminator. He says its personal this time. If youre a mom, you call at the worst time. Its what you do. If you want to save fifteen percent or more on car insurance, you switch to geico. Its what you do. Where are you . Its very loud there. Are you taking a zumba class . Ugh heartburn no one burns on my watch try alkaseltzer heartburn reliefchews. They work fast and dont taste chalky. Mmm. Amazing. I have heartburn. Alkaseltzer heartburn reliefchews. Enjoy the relief. Olay total effects a skin transformation that rivals the leading Department Store moisturizer. Revives skin to fight 7 signs of aging. With olay, you age less, so you can be ageless. Seems like weve hit a road block. That reminds me. Anyone have occasional constipation, diarrhea. Gas, bloating . Yes one Phillips Colon Health probiotic cap each day helps defend against occasional digestive issues. With three types of good bacteria. Live the regular life. So i guess weve got to start rooting against job growth. Boy, i hate this kind of situation, but fed chief janet yellen rather than embracing the notion of the United States is perhaps the Growth Engine that could pull the rest of the world out of its obvious slump, has chosen the higher, and perhaps into a recession if necessary just because we added more jobs than we thought. Typically you would expect the fed to tightening given the strong job growth, but the United States no longer exists in a vacuum. Interest rates are dramatically higher than much of the developed world, where theres an actual bond shortage given the horrid rend out rates of growth. Deflation, i feel like this could be a savior moment for yellen, because she has a chance to save not just america, but the entire world. She could say in front of congress lets not talk about higher rates until the Global Economy is in a less precarious position, lets speak of inflationary or deflationary extremes. Simple comments, but instead the agenda is incredibly narrowminded. I waffle between being angry at the fed coming out and saying some tough stuff and wanting to shake the members into reality in the real economy. Im mindful of ben bernanke who did so much good, singled me out in the courage to act when i did my rant in the summer of 2007 about how they knew nothing and they had to take action up, and the, and i was, it kind of hurt my feelings, but im a big boy. Im all right. So let me puts it in a more statesman like manner. Those texts were written before amazon and walmart laid waste to higherpaying retail jobs, before of digitization and offshoring that behalf the way of our country. They were written before nafta, they were written before the shared economy made it so people have to scrape by on multiple shifts. Lastly the new state and local the minimum wages being put through, thats whats moving up wages, not a tight labor market. Theres such a glut. Millions of people would work for less than they do if it werent for the minimum wages. However, if Jan Janet Yellen stays on message, we only have a choice that the hope that somehow the aerospace, housing and auto cycles do top out to throw some people out of work. Noticing where the credit default swaps are, or how the bubble burt in oil will cause tremendous credit contractions or how china is probably contracting for a good part of the industrial economy. These things jobs increasing and radical decline in credit arent supposed to be happening at the same time. Thats what the texts said. They are, though, that givers he a chance why not become the worlds beacon . Lets shelf any rate hike discussions for now. It could have the added advantage of keeping extremist antiwall street candidates off the ballot. Yellen continues on her source, she makes it more likely that come november someone with a radical different set the ideas on how to run the government, certainly ones where the fed could be obviated, could win the white house. Market wants to see that options. The ceos just say this toe me over and over again, and they wonder why i havent said it. I just did. They just know too much about the way things used to be in the country, and not enough about the way things are now. Lets go to mike in pennsylvania, please. Mike . Caller jim, big fan. Thank you, partner. Whats up . Caller what do you think about marathon oils ability to stay afloat, and a longterm play. They were one of the first to cut their different. That was prudent. They are about to report next week. I dont favor i dont want to own any fossil fuel stocks. The world has turned against them. I think theres a scenario it could go to ten. It happened against in 1986. Want to own marathon. Its a shame. A good company, but this is not the environment, and fossil fuels, no. Were not going to recommend on the show. John in pennsylvania, john . Caller jim, a great big booyah from quakertown, pennsylvania. Holy cow, man. Hey, i had a fist fight in quakertown at a track race. I did. A guy tripped me, it was unbelievable. I knew i got the shaft. You could ask my coach, but i im willing to forgive and forget. Caller wonderful. Jim, im a longtime holder of new York Community bank. I still have a solid gain even though the financials have taken a hit, im enjoy a nice different. Is it hold . Buy . Sell . Do i continue to reinvestment . Thats the musical sound that says take your profit and move on. Were not going to fool around with the financials, either. We dont need the oils or financials on our Balance Sheets. That didnt exactly work out for him. Anyway, my message to the Federal Reserve, its time to way up. Open your eyes to the real economy and change course, before you end up causing all kinds of problems youre mandated to resolve. Panera has failed to may your dough rise, under recently that is. I love that place. And columbia up more than 12 , my wife loves the sorel boots. Dont forget my exclusive interview with the ceo. The lightning round. Plumpify your lashes with new plumpify mascara a ginormous lash boosts lashes to 50 times the volume and lifts lashes new plumpify mascara from easy breezy beautiful covergirl ugh heartburn no one burns on my watch try alkaseltzer heartburn reliefchews. They work fast and dont taste chalky. Mmm. Amazing. I have heartburn. Alkaseltzer heartburn reliefchews. If youre looking for a place to hide in this market, how about an incredibly wellrun company with no earnings risks . Because just yesterday they report add spectacular quarter. Im talking about panera bread. While this stock sold off with the rest of the market today, they reported a truly amazing quarter, sending shares up nearly 5 , something that made me happy, because we own it in my charitable trust. Higher than expected revenues, sales. It continue toss upgrade many of the stores for the new format, and the company has an aggressive buyback. This is a strong story. I found the commentary to be very reassuring. Lets check in the founder and ceo to learn more about the quarter and the companys prospects. Welcome back. Good to see you, ron. You came on the show, said were going to be back, were going to fix the mosh pit, were going to get people in and its going to be better. You did it. Were doing it, yes. Its increasingly clear that our strategy is not only right but its working, and you have empirical evidence. Whats going on at those stores . The comps for the first 41 days of this quarter, up 6. 4 . Thats really speaking. Best of any of the restaurants i deal with. Absolutely. What is happening at the store level thats making that occur. You said it, its panera 2. 0. Were seeing the 2. 0 stores that we have converted, theyre up 3 to 5 than what the comps would have been otherwise. Thats a sustained growth were seeing, so it builds year after year. A better competitive alternative through innovation in food, in marketing, in store operations, our operation are continuing to get better, and were beginning to play with delivery. You said in the Conference Call that delivery is already producing some good results. Yeah, well, so our view is were moving into an omnichannel world. Experience. It allows us to do a better job for the eaten customer, for the togo customer. We also understood the technology we built to enable that is completely relevant to allowing us to do deliveries. How far along are we with 2. 0 . Our investors who are watching, is it almost over . Or a lot more to roll out. When you return a Large Company like panera, 80 thousands people, anything with value takes years to do. 3 1 24 years ago we have this vision. Starting in north carolina, you said you have to believe, jim. You were right. Absolutely. Not only do you have to believe, but you see whats going on with guests. Ill tell you a story, my own experience. My son in the mosh pit. Exactly. You go into a panera, seeing people wait in a long line and play the game of find your food and walk over to mosh pit and we said, isnt there a better way to do takeout . Wouldnt it be better if people could place their orders simultaneously when theyre driving in, place it on mobile about the eatin business. I remember a meeting in our stores, meeting a University President , and i showed up at 9 00 a. M. , and he said do you want to get some food . I thought i have to way four, five minutes for my drink and muffin, wouldnt it be if i had my food delivered to me . I only had 30 minutes for the meeting. And its all happening. I was in tucson about four weeks ago. Tucson . No longer florin park . You know i always go to 9 short hills one. But this is one in tucson. It brought me the food at my table. Wasnt it nice . I thought it was fabulous. Can you do it everywhere . I would say about 20 , and soon about half. Imagine you can go to a kiosk, go to your table, you place your order and the food is brought to you. I love that. Thats really great. Raw costs, you said some are going pretty good, some of the ag stuff, the complex is going your weigh way . Yeah, the other side is we have legislated labor increases. But your decision to buy back as much stock as you did, and admittedly at 10 lower, versus this fantastic inversion, is it a tradeoff . I tell you, i would rather have the growth than the buyback. No, its not a tradeoff for us. I think it was clear that the opportunity existed. We had always been very, very conservative with our Balance Sheet, and this was an opportunity for us to basically access about one turn of ebitda in debt, and use it for buyback, and it seemed like an appropriate time to do it. Or board was in support of it. Theyre always conservative. Rightfully so. But they felt confident to do it. Were a loyalty members, and number of people you have in your program. Its actually the largest Loyalty Program in the isnt that incredible . 50 of our consumers. Next best is starbucks at 125 . Not a lot of people think that anyone is ahead of starbucks, but you have managed to do it quietly. I think we try to do more things quietly. Were more interested in the customer. Were the leading digit at restaurant, including starbucks outside of the three big pisa operations. 16 of our sales came through digital last quarter. Youre doing a lot of facebook or google . Or no, im saying digital ordering. Are you advertising on social media . We mix it. Were doing social media, a bunch of that. Some national advertising, but mostly what matters is what happens in the cafe, which is do we touch people or dont we . If we do things that customers value, then theyll continue to come in. If we dont all the advertising in the world doesnt work. Congratulations for totally getting the stock together. Ceo of panera, he promised, and he delivered. Mad money is back after the break. I think we shouldve taken a left at the river. Tarzan know where tarzan go tarzan does not know where tarzan go. Hey, excuse me, do you know where the waterfall is . Waterfall . No, me tarzan, king of jungle. Why dont you want to just ask somebody . If youre a couple, you fight over directions. Its what you do. If you want to save fifteen percent or more on car insurance, you switch to geico. Oh ohhhhh its what you do. Ohhhhhh do you have to do that right in my ear . Ive been on my feel all day. Im bushed yea me too. Excuse me. Coming through ride the gel wave of comfort with dr. Scholls massaging gel insoles. Theyre proven to give you comfort. Which helps you feel more energized. All day long. Weve got trouble in tummy town. Peptocopter when cold cuts give your belly thunder, pink relief is the first responder, so you can be a business boy wonder it is time. It is time for the lightning round. And then the lightning round is over. Are you ready, skeedaddy . Time for the lightning round. Im going to start with ron in colorado. Ron . Caller welcome from the colorado rockies, home of the super bowl champs. You know what . I see the refinery margins being pressured here. Thank you, rustie for filling me in. Im going to say sell sell sell. Bailey in washington. Caller yes. Go ahead, youre up. Caller hello, cramer, the famous money maker. Whats your take on tesla. Its a cold stock. Theres something for everybody. You know, i got in guy that says theyre losing big money per car, elon musk is saying theyre making a fortune. Its too much of a battleground for me, but my daughter wants one. All i can say is its a cold stock marshall in virginia . Caller woohoo that sounds fair. Marshall was good, but lets go to jay in new jersey. Caller cramer, a pleasure talking to you. Same. Caller i want to knows on the Growth Potential for the boyer pharmaceutical bio that one is done. John . Caller love you, jim, reynolds american. I dont recommend tobacco starts. Just got to have some principles. Not recommending them. Michael in kentucky . Caller hey, jim, booyah. Booyah. Caller i had a question about sing ronnie financial. That thing has been clobbered. Im going to go against the and say its a buy. Lets go to dennis in california. Dennis . Caller dennis in california. I like your pin on tiffany company. No, they went out and said all these great things, and then they different deliver. Heres what i say about tiffany buy buy buy. [ buzzer ] nono no. Sell sell sell. Caller hello, jim, how are you . Great. Its 80 degrees plus. Ill join you. Caller give me your xpo logistics. In another market its perfect, but in a rollup with borrowing money and buying different things, it is not one you can only herein. Dont buy, dont buy. Its just the wrong time. Nick in ohio. Caller yes, this is nick from ohio. Booyah, mr. Cramer. Booyah. Caller from the football hall of fame. Hofer. Caller high max. I have not looked at it in a long time. Its an integrated circuit company. You cant just say buy or sell. It has to do with the product iteration and where they are. Considering that Skyworks Solutions is doing unbelievably well and it cant get out of its own way. Kell hello, jim. How are you . Caller with the change to ionis, pharmaceuticals and 38 drugs in their pipeline, do you think its a buy, sell or hold. The old isis . Heres the problem with ionis. Im trying to quantify to people this is a speculative and this market hates speculation. If you own it, its for another market thats not this one. Okay. Fair enough . Please, its not this one. David in california. David . Caller cramer, booyah, i watch you every day, youre might man. My question is hertz. Still too early. Im not a fan, i havent been for a while. Im not changing my view. That, ladies and gentlemen is that is the conclusion of the lightning round. Sponsored by td ameritrade. Everything well . This clean was like pow it added this other level of clean to it. It just kinda like. Wiped everything clean. 6x cleaning my teeth are glowing. They are so white. 6x whitening i actually really like the 2 steps. Step 1, cleans step 2, whitens. Every time i use this together, it felt like. Leaving the dentist office. Crest hd. 6x cleaning, 6x whitening i would switch to crest hd over what i was using before. A heart attack doesnt care if you run everyday, or if youre young or old. No matter who you are a heart attack can happen without warning. If youve had a heart attack, a bayer aspirin regimen can help prevent another one. Be sure to talk to your doctor before you begin an aspirin regimen. Bayer aspirin. This is mineral build up it collects leaving gross germridden stains. Clorox toilet bowl cleaner with bleach is no match for that. Eliminates mineral buildup effortlessly. So why choose anything other than lysol . Ive been on my feel all day. Im bushed yea me too. Excuse me. Coming through ride the gel wave of comfort with dr. Scholls massaging gel insoles. Theyre proven to give you comfort. Which helps you feel more energized. All day long. I want what he has. Good journalism is about telling a story from more than one perspective. Embracing diversity can enrich your story by allowing you to see things from more than just one point of view. Thats a story worth telling. In this different environment, what do we do with a winter Apparel Company like columbia . I recommended it aggressively three weeks ago, because i thought after months of being beaten down, this company could benefit from a multistate blizzard, but the story turns out to be much more than just its a wellrun house of brands. Sorel boots among others. Now columbia just reported after the close today, and it was a terrific. Higher than expected sales, increased by 3 year over year on a 7 Constant Currency basis, plus management gave pretty darn good solid guidance. So lets hear more about the quarter. March boyle, welcome back to mad money. Thanks, jim. I appreciate you inviting me. This was the quarter where i think that Columbia Sportswear is a Technology Company with brands that touch secular growth areas like yoga, and the idea if its not cold, you cant make your numbers is a thing of the past . Well, listen, its always great for us when the weather is cold, but frankly we have focused diligently on making the business better and less weather north of 30 of our sales are outside the u. S. , so the chances of it being the proper temperature all over the world is just remote, so we have to have business that can sustain our growth on a less weatherant time of the year. The prana acquisition is looking brilliant. Is that something thats sustainable . Yeah, we think so. For sure, its a relatively small company, a small part of our business, very wellrun. Were thrilled with the business, especially the fact that its less weathersensitive, about 50 small, 5 spring, but most importantly its about 70 women. Theyre buying apparel much more heavily than men. Thats an area weve been focusing, making or products and brands more relevant. Rock climbing, yoga, maybe a few years ago i would this is a much bigger category than we realize, i guess. Which is based on those kinds of activities can extend beyond just those limited activities. So these products are made for people who are active, who enjoy about what they do, whether theyre climbing or doing yoga or just enjoying the outdoors, these products are designed to be comfortable. With that basis it allows us tows differentiated from the United States or the world for that matter thats selling apparel. Really the opportunity for prana is outside the u. S. As well. My wife loves sorel, three people on our staff have them t 14 growth. Even though its associated in our country if your feet are sold. It hasnt been that cold. Is there Something Else going on here with this brand . Well, there is, and its product into apparel, which is small and was really a microcapsule collection we put together this year, but really the brand has so much strength outside of just winter, but again, as we talk about how to differentiate these brands from others, we have to have some basis upon which to rely our design efforts and focus those, and really for us its about protection, whether its protection from rain or snow or cold or just making a good pair of boots for great weather. Now, you have also shown us time and again theres a lot more technology in your clothes that almost we hear about wearables, but you continue to improve it to make it tougher whether its colder, better . Is that continuing, the technology in your materials . Points of differentiation from us from every other brand. Were about making people be comfortable, so they can stay outdoors longer. Its one of the reasons the Manchester United team has approached us. Not only do our products very different from our products in their man shops, but its also the Global Nature of the Manchester United team as well as our own distribution. We can keep people comfortable globally and really be different that way. Last question you mentioned the great Balance Sheet. You said we can do this great Balance Sheet. To me that meant youre either going to continue to buy back stocks or you have your eye on other brands that can be put into your family, or can you do both . I think at the end of the day were obligated to manage all of our assets, including our cash, in the best way. However, we really believe the best least risky way for us to grow our business and to to concentrate on those brands that we already have. That having been said, weve been successful, were managed our Balance Sheet carefully, and we have the opportunity to acquire brands should they become available. But frankly the focus is on making our existing brands better and bigger. Congratulations. It was a quarter i know we were thinking you would deliver, because we recognized the transition you put into place. Tim boyle, great to see you, sir. Thanks, jim. The stock is up very big. Always better to buy it when its cheaper, but what a great transformation of a Great American company. Stay with cramer. Man sternly where do you think youre going . Mr. Mucus to work, with you. Its taco tuesday. Man youre not coming. I took mucinex to help get rid of my mucusy congestion. Im good all day. [announcer ] mucinex keeps working. Not 4, not 6, but 12 hours. Happy anniversary dinner, darlin can this much love be cleaned by a little bit of dawn ultra . Oh yeah. One bottle has the grease cleaning power of two bottles of this bargain brand. A drop of dawn and grease is gone. Seems like weve hit a road block. That reminds me. Anyone have occasional constipation, diarrhea. Gas, bloating . Yes one Phillips Colon Health probiotic cap each day helps defend against occasional digestive issues. With three types of good bacteria. Live the regular life. Im not going to be glib. Yes, the European Banks, there im not guarantees anything. For all i know, many are in all i hear is every minute you hear theyre in trouble, but they have a different level of regulation. They tend to be crony and tend to keep the banks alive. Im not saying buy any of those, im saying buy procter gamble, j j. Every time a hedge fund gets on the tv and says this bank is teetering, buy j j. Theres always a bull market somewhere. I promise to try to find it here on mad money. Im jim cramer. Ill see you tomorrow. You have to bend down and cough. How was it . Yeah. Really . Surprising postprison revelations you have not heard. A sixperson bed share. Im billy bush with teresas take on joes rumored infidelity in the big house. But did they want to boomboom with you . Why did lamar choose kanyes fashion show to make his first public appearance since nearly fatally overdosing . And our Kerry Washington why shes attending the oscars amidst the white house controversy. I didnt feel it was right for me to boycott. Does olivia end up with jake or fitz . Oh lamar odom, hes in a new york state of mind as he returns to public life. Welcome to access hollywood. Lamar in a moment but teresas indepth interview. You and i dug deep with Teresa Giudice for all the secrets and details about her incarceration, and lets say nothing was offlimits. How was it when it got out with joe in what was night one like . Night one was four of my daughters slept in our bed together. Really . Joe waited that long and waited