And screw the left in hollywood who cant understand what it is that we see in someone like chris kyle and all of our vets. As the social media battle shows no signs of letting up. And, the daddy bowl. Advertisers aim for your heart strings by way of dear old dad showing tender moments of fatherhood in their Super Bowl Ads. What kind of dad do you want to be . This kind. Weve got a sneak peek for you today sunday january 25th, 2015. Announcer from nbc news this is today with lester holt and erica hill live from studio 1a in rockefeller plaza. Welcome to today on a as you understand morning. Im erica hill. Im lester holt alongside Sheinelle Jones and dylan dreyer. Talk about keeping dylan busy this week. We know where youre going. I have a feeling new england is calling my name. It is our top story. That huge storm headed straight for the northeast. Blizzard watches in effect in several cities while the Ripple Effect of air travel woes could extend across the country. This ones coming on the heels of saturdays storm that blanketed millions of people from pennsylvania to massachusetts. So how bad will the next one be . Dylan with be here we go. Well im standing for a reason. That means im going right over to the weather wall. This is a classic mol yoreeteorological noreaster. Classic pressure from the north wind out of the northeast and an area of low pressure thats going to bomb out right to the southeast of long island. That setup is what will create this possibly historic noreaster for new england. Here is our area of low pressure. Just a clipper moving through the great lakes today, down through pennsylvania by 6 00 a. M. Tomorrow morning. It should stay just to the northwest of washington, d. C. But here we go monday at 5 00 p. M. Is when well start to see some lighter snow showers kick in. Then this storm called bombo genesis, when the atmospheric pressure is at its lowest point, that makes it the strongest it is going to be. Because of that we could see one to two feet of snow possible. We could see wind gusts up to 50 to 60 Miles Per Hour possible. Combined with the wind gusts and the heavy snow thats falling you could see blizzard conditions especially along the coast. We could have whiteout conditions and travel throughout the day tuesday will be nearly impossible. Keep in mind that there are still several computer models that indicate different snowfall amounts but either way, its widespread one to two feet with most of our snow falling across eastern new england. Thats where we are going to see perhaps as much as 24 maybe even 30 inches of snow. Wow it is going to be a big one. Can we go back to bombo genesis. Every once in a while we can throw out a meteorological term. It is when the area of low pressure that creates the storm drops to its lowest point so it kind of bombs out and it is that bomb bombo genesis yes. Meantime the super bowl is just one week away. Tonight the nfls allstars hit the field for the pro bowl. While they may be ready to play the controversy over deflate gate is certainly far from over. On saturday patriots coach Bill Belichick called a surprise press conference playing the role of Science Teacher in some ways naming off a number of factors he feels contributed to the teamss deflated footballs. Nbcs ron mott is in glendale arizona this morning where both the pro bowl and the super bowl will be played. Ron, good, mo. Morning. Reporter Bill Belichick held court for about 19 minutes in this hastily aa arranged News Conference. He talked a little bit of football and a whole lot of football science. With another day of deflate Gate Research behind him, Bill Belichick says there was no attempt by the patriots to cheat last weekend. I have personally and we as an organization have absolutely followed every rule to the letter and i just feel that on behalf of everyone in the organization. Reporter often called a football genius saturday he tried his hand at science. We all know that air pressure is a function of the atmospheric conditions. Reporter hoping to explain how his team wound up playing with football deflated by low nfl standards injectsing a dash of pop culture humor. I would not say that im Mona Lisa Fido of the football world. Reporter a reference to marissa toemes character. While trying to keep his team focused on the sup reporters chilly air may have been the culprit saying the team simulated conditions found air pressure dropped 1 1 2 pounds per square inch. Softer footballs are considered easier to throw and catch and a wall street journal reports highlights the team lowest fumbling rate over the last five seasons. Either Bill Belichick thoughs the patriots didnt do anything wrong or break any rules or he believes the nfl knows nothing. Reporter meantime quietly by comparison the Seattle Seahawks continue presence as even sesame street even weighed in on deflate gate reairing an episode from 2013 with a certain word ever the day mean. What does the word inflate mean . It is when you fill something with air. Reporter now the word on the street here is that Bill Belichick says he is done talking about deflate gate. He will not talk about it this week when this team comes out here. Theyre due to land here tomorrow. The seahawks remember them . Thats who theyre playing. They get here today. He says hes done talking about it. But give me the sense as you walk around there, ron, whats the feeling on the street . Did this help or hurt him, those latest comments in is. Reporter well i listened to a number of National Radio shows and local shows here this morning. I think it is mixed. If if you are a patriots fan, you may think this helped belichicks case. But some say he was trying to take that pressure off of tom brady. A lot of folks thought he maybe threw tom brady under the bus the other day. We all like to pick it apart. Well keep doing it too. Ron, thanks. Of course nbc is your home for the super bowl. We will have live coverage all day long. Kicks off next sunday february 1st. Reaction from the world is pouring in this morning after the apparent murder of a japanese hostage. Sheinelle has that story and some of the other headlines from overnight. Good morning. New demands from Islamic State terrorists for release of a japanese hostage. Japans Prime Minister says this morning hes speechless over the apparent killing of one of the japanese hostages. New isis video seems to show one of the hostages after being beheaded. Militants are now deplandzing a Prisoner Exchange for the freedom of the remaining hostage. President obama called the japanese Prime Minister to express american condolences. President obama is in india right now where he is working on a series of strategic agreements. Nbc chief White House CorrespondentChris Jansing is with the president in new delhi. Chris, good morning. Reporter good morning, sheinelle. This is seen as a really important moment for the worlds two largest democracies who have relationship thats been strained. But now president obama the Prime Minister have developed this unexpectedly close rapport. In a break with protocol he met president obama at the airport, gave limb a hug. Remarkable because for a decade the the, he wasnt even allowed in the u. S. There was a lavish welcome ceremony. The question really whether all of this will translate into to tangible action while the leaders today work for almost four hours talking about climate change. They came to an agreement on nuclear power. Trade discussions are coming up that will include some american ceos. Also terror. They share concern over safe havens for terrorists in neighboring pakistan. And they capped it with a News Conference where several times they talked about their personal chemistry. Tonight the hottest ticket in town is a state dinner. All the speculation in local media is over yes, what will Michelle Obama wear. I cant say im surprised. Thank you. Atlanta hartsfieldjackson airport opens today after a bomb scare shut down runways on saturday. Passengers were escorted off two separate flights after Credible Threats were made on twitter. A pair of f16 fighter jets were scrambled to accompany the planes to atlanta. The threats were made against a delta flight from Portland Oregon and a southwest plane from milwaukee. The bomb squad checked out both planes and found nothing. A raging fire turned into an overnight battle for firefighters in southern california. Flames broke out at a mulch facility in ontario, california last night. Santa ana winds drove the blaze into an inferno. Firefighters struggled to get control of the spreading flames as smoke could be seen from 2400 miles away. No major structures have been damaged and no injuries reported. Two american women are celebrating gold medal performances today. Ashley wagner blew away the competition and record books saturday in taking her third u. S. National figure skating title. Of the three titles she says in one tastes the tweetest. At 23 wagner is the oldest woman to win in a decade. But at only 14 snowboarder chloe kim is the youngest ever to win gold at the xgames. She beat the worlds best in halfpipe last night. Born in the year 2000 kim was too young for the last olympics. But shes here now. Wow. Shes 14. 14 years old. I like how at 23 the other girl is the oldest. The old maid at there at 23. Congratulations to them both. Dylan has another check of the weather for us for the rest of the country. We have a lot of sunglasses and sunshine over there. In the southwest, it is fantastic. We have aen a irya of High Pressure keeping things pretty warm. Those santa anas still in effect. 70s and 80s out that way. Hi. Im first alert meteorologist, brittney shipp. Its a first alert weather day that goes into effect tonight at 10 00 p. M. We expect to see snow moving in. That will affect your monday morning commute. Weve extended it until tuesday, were tracking the possibility of a major snowstorm monday night heading into tuesday. But for sure youre going to wake up to snow as we head into tomorrow morning. Sevenday forecast shows temperatures drop to freezing for monday and tuesday, overnight lows into the teens. And thats your latest forecast. Thanks very much dylan. The race for president getting into full swing this morning. On saturday many of the republican hopefuls spoke to a crowd of the faithful trying to spur them into action. Nbcs Kelly Odonnell is in des moines again this morning. Kelly, good morning. Reporter good morning, lester. Any of the republican potential contenders are really in high demand right now all over the country. Tonight in california the gop billionaire donors the Koch Brothers are hosting three top potential candidates. And here more than two dozen republicans addressed a huge gathering of conservatives. The first race of it 2016. Wow. Reporter this iowa marathon. Look each candidate in the eye and say, dont talk show me. Reporter nine hours of speeches. A tryout day for potential republican candidates. Wisconsin Governor Scott walker. If youre not afraid to go big and go bold you can actually get results. Reporter Chris Christie had something to prove, that he is conservative enough for iowa. Being pro life is not a political liability anywhere in america. Reporter one loud surprise disruption. Came at a most unexpected topic immigration. Secure the border now. Override this president s lawless executive order. Reporter protesters shouted at Texas Governor rick perry. While some of the most direct jabs came not from expected candidates hey, iowa. Can anyone stop hillary . Reporter but celebrities. Sarah palin and donald trump who sized up the field saying this about two former governors not in iowa this weekend. So you cant have romney. He choked. You cant have bush. Reporter and donald trump told this crowd here in iowa that he too, is thinking about running. I spoke to the Iowa Republican governor and the states gop chairman. Both say they do expect jeb bush to be competing here but neither has heard from mitt romney. Lester . Kelly odonnell this morning, thanks very much. Chuck todd is moderator of meet the press and joins us this morning. Chuck, good morning. Well good morning. So we can move on from iowa now, it is safe to say, because all eyes are going to be focused on california where the billionaire Koch Brothers are running their inviteonly seminar, sort of known as a koch primary. How does it stack up in terms of importance as we head into 2016 . You are seeing various jockeying. The republicans field, there are so many people running. It is divided up into sort of a bunch of different categories. You have your establishment parts, the sort of insider guys the traditional republican party, jeb bush and plr. In iowa yesterday we saw a lot of the social conservative type candidates making their case. Thats your Mike Huckabees of the world, your rick santorums. The Koch Brothers what they have been pushing for is more of sort of like theyre looking for almost an antiwashington outsider candidate, economic conservative and so its not clear who they may support. They seem to like a guy like scott walker the wisconsin governor. But you have others that are going to be at this event in california that are also trying to curry favor with them. These are the sort of different wings, different fields and at some point there will be a candidate from each of them that end up facing off in the middle of the primary season. Well look forward to that. Meantime back to washington. House Speaker John Boehner this week inviting israeli Prime MinisterBenjamin Netanyahu to address congress in march. The next day we hear from president that he wont be meeting with the Prime Minister because he dont want to in his words, influence the election that would happen there later that month. Whats the impact of both this invitation and the decision by the president on these already strained relations between the u. S. And israel . I think the impact is probably going to be more acute potentially in israel itself. I mean this is about Prime Minister netanyahu, hes in an Election Year and one of the criticisms hes gotten is for strained relationships with president obama. And this isnt helping things at all and now youve got Unnamed White House aides or Administration Officials saying that Prime Minister netanyahu spat in the face of president obama. Now denis mcdonough, the white house chief of staff los on meet the press later today says that he doesnt know who said that doesnt believe it is anybody in the white house that might have said that. That said it just strains it even more. Whats that mean . I think it means that the next time Prime Minister netanyahu needs a favor from the president he is not going to get it. Chuck, well be watching this morn. Well tune in to meet the press press. Youll also have republican candidate mip next today, dont tell the kids with these big storms coming but it turns out some schools may be doing away with sn if you have Medicare Part d, walgreens gets that you might be at the corner of looking for a good deal and sheesh, i wish id looked some more. Thats why walgreens makes it easy to switch your prescriptions and save money. Just stop by. And leave all the legwork to us. Switch your prescriptions to walgreens where you could save even more on Medicare Part d with copays as low as zero dollars. At the corner of happy and healthy. [ female announcer ] take skincare to the next level with roc® multi correxion® 5 in 1. Proven to hydrate dryness illuminate dullness lift sagging diminish the look of dark spots and smooth the appearance of wrinkles. High performance skincare™ only from roc®. With the big storm headed here to the northeast, this morning a lot of kids are hoping for a snow day on tuesday. And why shouldnt they . But could that special treat soon be a thing of the past . Remember how great they were . One School District in illinois though is actually working on doing away with the snow day as the weather channels dave malkoff explains it could be a trend sweeping the nation. Reporter a school snow day. Thats all you want during winter. I remember there was this one time in fifth grade, it was four days in a row, snow day after snow day after snow day. It was just so fun. Theyre going to make a snowman, and everyone must help. Reporter that was then and this is now. Whole idea of a snow day is fading away and it has nothing to do with the piles out here. If you dont have your ipad for some reason direct your attention to the front of the classroom. Reporter it is the pads in here. In most classes woo he have our assignments right on the ipads. Reporter technology is slowing killing the nostalgic slow day. We would go outside and build snowmen and build forts. Reporter here at Wheeling High School just outside of chicago, this skunttudent and 75 of her School Classmates have district issued ipads. Work work work. Reporter snow days in the future will be nothing more than a telecommuting day. Kids can turn in their papers just as easily now. Already starting to happen in this english class. Because class is going to continue with or without you being here essentially. Okay . When i was in school even just 10 15 years ago, we didnt have the accessibility. I feel like the next generation is missing out. Reporter the joy of that snow day has faded as an old educational film. Ive got a button. Any questions. Sure. Heres one of many. Theres some kids that really dont have Internet Access at home so they would be missing ut. Yeah. And as a teacher you have to be understanding and reasonable. Reporter theres still a Digital Divide so for the next few fleeting school years, the snow day lives, but would you rather do some work on a snow day or extend the school year into june when it is beautiful and nice . Most kids will take the work now instead of a day out of their summer. Reporter it is not just a hard choice to make it is also an idea thats catching on not just here in illinois but other cold states like minnesota. For today, dave malkoff, in chicago. This is a rough one. We called in an expert. Also known as weston my son. What do you think, weston . Snow days going away thumbs up thumbs down. One of each . Hes going to be a politician. Hes got a future. Thanks buddy. Ill make you hot chocolate on your shownow day. Still to come on today, saturday night live takes on deflate gate. Of course they grandpa bode, grandma said you used to be out of control. Really. I guess i did take some risks. Anncr bode, bode miller trained a little bit differently. A little too honest sometimes. The media is useless. You were out of control. But not always. [bassist] two late nights in tucson. Blew an amp. But good nights. Sure,musics why we do this,but its still our business. We spend days booking gigs then weve gotta put in the miles to get there. But its not without its perks. Like seeing our album sales go through the roof enough to finally start paying megs little brother i mean,our new tour managerwith real,actual money. We run on quickbooks. Thats how we own it. Leave it to our friends at saturday night live to capitalize on the news of the week. Good morning. So with all this talk about deflated footballs you knew that was going to be on snl. Of course the show took on inflate gate. Good evening. As you can tell im taking this very seriously. Thats why i got dressed up. I came here today to tell you that i have absolutely nothing to do with deflating those footballs and thats all i have to say of the matter. Im sure you have questions but id rather leave those questions to the person who did it tom brady. Hey, guys. Thanks for being here. I just want to address the elephant in the room. This is a vintage hat. Pretty cool right . All right, laters. Now tom hey, tom, did you have anything to do with deflating these footballs . Me . Absolutely not honestly i wasnt even aware that footballs could be inflated or deflated. It was pretty funny, guys. Well send it back to you. It was all over twitter yesterday and still today. Sheinelle, thanks. Were back after this. Meet the worlds newest Energy Superpower. Surprised . In fact, america is now the worlds number one natural gas producer. And we could soon become number one in oil. Because Hydraulic Fracturing Technology is safely recovering lots more oil and natural gas. Supporting millions of new jobs. Billions in tax revenue. And a new century of American Energy security. The new Energy Superpower . Its red, white and blue. Log on to learn more. Loud, musical ringtone playing of the song what is love hola amor. Im on my way to the interview. Yeah. Ill transfer the money. Done. What is love loud, musical ringtone plays you got the tickets . perfecto . Ill send you the money. Done. What is love loud, musical ringtone plays and. Done. On your phone. Online. On the go. Wells fargo makes it easy to get banking done. Narrator gas prices are down helping middle class families. But now, the white house wants to impose title ii regulations on your internet meaning new government taxes and fees. Every month youd pay more. 11 billion dollars a year in new taxes and fees. Internet freedoms can be protected with the white house and Congress Working together, but imposing new tax increases through public utility style regulations will hurt middle class families lets protect the internet we love without regressive taxes and fees. No to title ii. Its 8 27. Good morning everyone. Im ted greenberg. We are tracking more snow on the way, starting tonight. Get those shovels and snow blowers ready. Were now looking at more scenes like these over the next couple of days. Weve got the first alert forecast now from meteorologist brittney shipp. Hi, brittney. Hi thats right. Its a first alert weather day. Were helping to get you prepared as we head in through the rest of tonight and preparing for a messy monday morning commute. You can see a cloudy start, but a dry start to your sunday and as we head into the rest of today, slight know will move in, but it will not be until after 10 00 p. M. Were tracking a messy monday morning commute. Weve extended the first alert until tuesday. We could see another major snowstorm late monday night into tuesday. Well keep you updated on this changing forecast. But right now, just a few clouds moving through. Theres the clipper system. That is going to swing into our area as we head into our overnight hours tonight. By 2 00 p. M. 40 degrees and cloudy. By 5 00 p. M. , 37. And brittney, its easy to track the snow on the go with the nbc 10 first alert weather app. Youll receive alerts, radar, and any closings on your smartphone. Im ted greenberg. See you again in 30 minutes at 9 00 for another 90 minutes of news. More of the today show is coming your way next. We hope you have a fantastic sunday. Enjoy it before things start getting messy. Webuyanycar. Com has helped thousands of people let go of all the hassle that comes with selling or trading in. We make selling your car truck or suv fast, safe and fair with three simple steps one get your free online valuation. Two drive to your local carbuying center. Three walk out with a check in as little as thirty minutes. Buying cars is all we do. All makes and models and no dealership pressure well even settle your loan or lease. So, dont wait. Get your free online valuation now at webuyanycar. Com. Skippy yippee fun fun fun shiny you never listen what . Is someone talking . Skippy yippee look a ride vo made with the funnest peanuts ever skippy. Yippee its happening, everywhere. People are dropping their pants for underwareness, a cause to support the over 65 Million People who may need the trusted protection of depend underwear. Show off a pair of depend and show them its no big deal. Because hey, its just a different kind of underwear. Join us. Support the cause and get a free sample of depend at underwareness. Com. All right we are back on a sunday morning, january 25th, 2015. It is kinds of the calm before the storm out here on the plaza. We have a great crowd. Lots of energy out here which we love. Nice work. We have some firsttimers right behind us. As we mentioned, big storm is headed our way which is going to keep dylan very busy telling us about our new favorite meteorological term bombbo genesis. Sounds like an endangered species. We dont want to get you in trouble. The weather begins our look at this mornings headlines. Nearnasdaq conditions d conditions are expected to slam the northeast as early as tomorrow. Forecasters say it could have the potential to drop up to two feet of snow on some areas and could affect big travel delays. Plus from sports coach to sign guy . The head of the new England Patriots tried to take some of the air out of deflate gate. Bill belichick now saying it was is part of the weather that contributed to the underinflated footballs used. That all happened during a press conference on saturday. Nfls investigation continues. And president obama is offering condolences to japan after an online video claims 1 of 2 japanese hostages murdered this as both nations demand the release of the remaining hostage. One of the best parts of the super bowl is the commercials, of course. This year, advertisers are slowing a softer side. Well give you a sneak peek of how madison avenue is celebrating the modern dad. Plus music and motivation. Grammy Award Winning artist jason mraz is nearly 1 of three dozen celebrity helping inspire struggling students and they learn to march to a different beat. Hell take us inside a new initiative that has educators singing its praises as they bring Arts Education into more traditional curriculum. And well talk to donald trump. His beauties will fight for the crown at the Miss Universe pageant tonight and well talk about whether he is flirting with a run for the white house. The latest round of shots fired in the ongoing war of the controversial blockbuster american sniper. This time it is sarah palin whos joining the feud. Reporter the countrys biggest movie, about a reallife american sniper again has celebrities trading fire. After Filmmaker Michael Moore sent out another series of tweets what would jesus do . Oh i know what he hads do. Hide on top of a roof and shoot people in the back his comments came hours after someone posted a photo of form he Alaska Governor sarah palin posing with a sign directing unkind words toward moore. Then she took a broader swipe at hollywood referencing the navy s. E. A. L. The movie is based on. America needs a hero again and chris kyle has been that man and screw the left in hollywood who cant understand what it is that we see in someone like chris kyle and all of our vets. Reporter that backlash against what some call hollywood elites not extinguished by seth row rogans tweet comparing the movie to a nazi propaganda movie. Somehow a twitter war broke out and now we have to take sides whether the american sniper is a real hero or not. Reporter bill maher is making comments too. This one is just american hero. Hes a psychopath patriot and we love him. This film is generating buzz and controversy and thats actually just going to fuel audiences who want to see and find out for themselves. Reporter the iraq war movie making headlines prompting a war of words online. Now raging for days. For today, halle jackson, be nbc news los angeles. Right now it is time for another check of the weather. We got some big snow coming this way. We certainly do. Im also hearing a lot of giggle over here. I need to know what is so funny over here . You guys are just having a good time. Yeah. Where are you from . Massachusetts. Are you ready for a snow day on tuesday . Yeah. Oh yeah because the snow days are still happening in massachusetts. But tuesday does look like thats the day we are going to get hit hard by blizzard conditions from boston through rhode island right down into southern connecticut, even long island where we could see wind gusts 50 to 60 Miles Per Hour one to two feet of snow is possible. The time frame will be monday night and throughout the entire day on tuesday. It is starting right now as this little clipper system moving through the midwest where we do have some snow falling across chicago. That will move through pennsylvania overnight. Then tomorrow well start to see some lighter snow in the midatlantic then it will develop into heavier snow by monday night. Rest of the country though enjoying really nice we hi. Im first alert meteorologist brittney shipp. A first alert weather day goes into effect tonight at 10 00 p. M. We expect to see snow moving in. Thats going to affect your monday morning commute. Weve extended it until tuesday. Were expecting the possibility after major snowstorm monday night into tuesday. But for sure youll wake up to snow as we head into tomorrow morning. Received sevenday forecast shows temperatures drop to freezing monday and tuesday, overnight lows into the teens. And weve got the Sadie Hawkins dance coming up. You asked nick and what did he say . He said yes. He already texted her and said yes. Fantastic. Dylan, thanks very much. With one week to go until the super bowl we are starting to get a sneak peek at some of the commercials that will air during the big game. This year advertisers, a lot of them are going straight for the heart with a few ads that feature dad in a more thoughtful way than we often see. Today National Correspondent craig melvin takes a look. Daddy. Reporter they are the tender moments of fatherhood. Every day dads and their children depicted in a touching new Super Bowl Ad by dove. Another commercial from toyota will also air during the big game. He always felt like what i was doing was the most important thing. Reporter current and former nfl players talking about the influential men in their lives. Im with my dads and how loving and nurturing i am with them. The super bowl is watched by millions of impressionable young men and to show that, hey, this is what dads do now. I think it is a nice tip of the hat for the guys who take job seriously. Reporter more than 111 million americans watched last years super bowl making it a costly night for advertisers. The going rate for 30 seconds of air time 4. 5 million. And now more companies are taking a new approach. Using that time to shy away from the stereotypes of the fumbling give me a little cotton. Dont need a package. Reporter and bumbling dad. Hey, man. Dont just be running your head into stuff. Reporter instead portraying a new, more participatory generation of fathers. These ads seem to be targeted at males and females. They show a strong father figure and thats really going to speak to women, whereas men are going to see this and theyre going to either think of their own fathers or their own children. Reporter a recent study found 9 out of 10 men see their caring side as a strength. Yet only 7 say they can relate to the way media depicts mass lynn ty masculinity. Guys like taking care of their kids. Fatherhoods not going anywhere. Reporter for today, craig melvin nbc news, new york. I like the message. Sometimess were portrayed as kind of bumbling. Sometimes deservedly. But i like that. Yeah. I think it is a great message. Up next tackling that junk drawer. Well tell you how you can get Nature Valley crunchy granola bars give you energy from 1 3 of your daily whole grains so 1 3 of this commercial is dedicated to what you could do with all that energy. Energy to take the road less traveled. You park your car. As you walk away crunch a garbage truck backs into it. So,you call your insurance company, looking for a little support. What you get is a game of a thousand questions. Was it raining . Were your flashers on . Was there a dog with you . By the time you hang up youre convinced the accident was your fault. Then you remember; you werent even in the car. At Liberty Mutual we make filing a claim as stressfree as possible. See Car Insurance in a whole new light. Liberty Mutual Insurance this morning in start today, were getting you ready for week ahead with expert tips on what you can do to get a head start on the week. Get a head start. Get a head start today. Today. Today. Today. What are you saving for . Its really important that you know that you have an actual goal whether its a house, or a vacation or a car. And you put that picture someplace that youre likely to see it again and again and again. Youll be much more likely to be successful. Get a head start today with motivation. Nothing motivates me more than great music. So every sunday night i take a few minutes and i put together a new play list. New songs, old songs, but a new list. So come monday morning ive got brandnew musical motivation to last me through the week. Well now its time to organize one of the most disorganized places in our home our jung drawer. Take your extra chargers and headphones put them in plastic bags. Get fun folders. Organize all your papers so you know what you are looking at. Then your keys and your mints, get little bins at a mass market store. Theyre under 1 each. When you open your junk drawer you can actually find some of the junk you are being looking for. Save a ton of calories with your breakfast by swapping out dense cereals for light, flaky cereals. When it comes to the sandwich forget about the regular fullfat mayonnaise. Instead tomorrow your sammy with hummus mustard, kampetchup or even light mayo. And switch out the soda for light sparkling water. Start today. Today. I like the junk drawer thing. Jenna, joy, jean and jill will be back next week for final week of our start today series. Good stuff. And now you have something to do today. You really have four junk drawers . I have one in each room. Well tackle that next month. Well have an intervention next. Students at some failing schools are actually seeing a new tune thanks to stars like grammy winner jason mraz. How hes is it the insightful strategies and Analytical Capabilities that make edward jones one of the biggest Financial Services firms in the country . Or is it 13,000 Financial Advisors who take the time to say thank you . night jim. Gonna be a while . I am liz got a little writing to do. Its why edward jones is the big company that doesnt act that way. I vow to wow my family with a vacation theyll never forget. Its royal caribbeans vow to wow sale, and theres no better time than now, to book your vacation. Book today and get 50 percent off your second guest. And more money to spend on board. I vow to break the ice with my fatherinlaw. I vow to fly like supermom. I vow to make vacation history. Its our richest offer of the year. Royal caribbeans vow to wow sale. Book now and get 50 percent off your second guest. Call 1800royalcaribbean today. It cannot wait im yours thats jason mraz im yours. While the multiplatinum singer songwriter is busy with his music, hes also finding time to bring a positive message to some classroom. Hes one of nearly three dozen arts ambassadors. Theyre helping build an artsbased curriculum which is having an impactful difference. Schools are seeing vast improvements in not only their test scores but how these children are learning. I met up with mraz at the school hes helping in san diego. Reporter there is a new rhythm to learning at san diegos burBank Elementary school. Reporter and a new cheerleader. Whats up burbank . Welcome back to school. Ah school. School school im jason mraz and im super pumped up to be your arts ambassador. Reporter the grammy Award Winning singer songwriter added arts ambassador to his resume last spring when he signed on to work with with your Bank Elementary as part of turn around arts. When you are using your imagination and getting creative there is no wrong way to do it. Reporter the program combines traditional learning with art as part of an overall plan to boost failing schools. In this math class, this means adding ukeleles and song writing. For mraz the equation clicked immediately. We learned our helping verbs, and to this day i can recite all these helping verbs because they were paired up with a melody. Im not a musicologist. I cant tell you exactly the phenomenon that that is but it works. And its exciting to see turn around arts embracing that. Reporter less than a year ago, burbank was one of californias worst performing schools. Nearly half its students were in below their grade level in math. More than 62 below grade level in english and language arts. Attendance was also a major issue. Yet, in the four short months since burbank signed on with turn around arts thats all begun to change. Weve noticed an increase in kids actually wanting to spend more time on task be more motivated to come to school. Our daily attendance rates have really improved. And you attribute to bringing this Arts Education to school . Yeah i think so. Reporter turnaround arts says math scores in its eight pilot schools were up 22 over two years. Reading scores saw a boost of more than 12 . Perhaps most importantly, the students are the first to say they notice a difference. It is like way better and much funner and really made me like math more than how i usually do. I love math now because i do songs and math together and thats what makes it fun. The arts alone cannot turn around a school but what we are seeing is the arts provide this essential part of the toolkit. We currently have 6 million kids in the United States that dont have arts in their public schools. Thats a lot of missed opportunities. What do you think the biggest misconception is about Arts Education today in the United States . The biggest misunderstanding about arts is that it serves no purpose. It is that it is just play time. Reporter each of the 35 turnaround arts schools has a celebrity ambassador like jason mraz helping to boost the schools profile. It changes the way the community sees the school. The school feels special which it hasnt felt in a long time. Reporter mraz has made his involvement a priority working in the School Garden over the summer offering words of encouragement before a recent holiday concert. Let me tell you what it means when youre nervous. Means you really care. Reporter and cheering along at the main event. I think they feel the connection right away. Hes just a genuine down to earth guy who really wants to make a difference in the world. I just want to put a hug around this school. Thats the best way to put it. I want them to remember that im on their team. Reporter a message his team has received loud and clear. So the program is in a number of different schools around the country and they do have some big flames tied to it. They were a little nervous in the beginning if they brought in the celebrity, theyd think it was just a photoop for the celebrity. Forest wlithitaker, Sarah Jessica parker yoyo ma theyre really xlited committed to their schools. I was not a stellar student but music really kept me involved. It was an important part of my schooling. They also bring in arts and theater. The schools all do a School Musical and it just really unites the community in a great way. It gets your brain going. I had band first hour. You leave charged, ready. Stimulated. Like we said he still remembers his helping verbs from english when he was singing them. Love his music, too. Now lets send it over to dill be in the orange room with todays plaza fan of the day. Caylee is turning 18. Bonnie roe from newport, new york. Take it away. Still to come on today, live from miami, its donald trump. But first these messages. Just about anywhere you use sugar, you can use splenda®. No calorie sweetener. Splenda® lets you experience. The joy of sugar. Without all the calories. Think sugar, say splenda® the worlds most beautiful women will be together tonight for the Miss Universe pageant. The man behind it knob other than donald trump joins us from miami where Miss Universe will be held. Nice to have you with us this morning. Good morning. Hello, erica. We know you were talking with some folks in iowa yesterday. We have to ask you off the bat with be can you give it to me in a yes or no . You going to run in 2016 . Well im looking at it very seriously. The country is in very serious trouble. Were making so many mistakes and certainly i want to make America Great again and i am looking a the it very very seriously. I got a great reception. There are those that say i got, by far, the biggest reception yesterday, the most Standing Ovations because of what i said. And i am looking at it very seriously. You made your way from there to miami for the Miss Universe pageant. Theres been a little bit of controversy in the past several weeks over the selfie miss israel posted on instagram with miss lebanon. Miss lebanon got beat up by a tv station there saying she shouldnt have appeared together with miss israel because lebanon and miss israel are enemies. From a pageant side whats transpired since and whats your take on all this donald . Well, its a he very sad to see this happening. It is very very sad. It will be interesting to see who are the final 15. Wouldnt it be interesting to see miss israel and miss lebanon standing together as the final 15 . . I dont know that thats going to happen but lets see what happens. But i will tell you, it is very sad. Were in miami right now. Were at Trump National doral. Ill tell you what the place is so abuzz with whats going on with Miss Universe. The venue, as you know is totally sold out. You cant get a ticket. It is really lot deal and i think it is going to be a great production tonight for three hours on nbc. Why are beauty pageants still relevant in 2015 in your opinion . Well its the ageold thing. It is never going to die. Magnificently beautiful women. These are the most beautiful women in the world. I got to see them yesterday. There are no women as beautiful. The Miss Universe pageant is known to have the most beautiful women in the world and thats what it is. And i think whether we like it or not, whether its politically correct or not, who cares . Its a formula, lester that will never die. And, by the way, your son interviewed me and he may be as good as you, lester. He interviewed me in chicago. Thats a high compliment. He interviewed me no. He interviewed me in chicago. He was very very good. Well trained, lester. You did well. Thank you, donald for that. Thats fantastic so we do want to ask you, too, about celebrity apprentice. This season is a lot of turn. We really enjoy meeting some of the folks and talking to them here on the today show. What do you think sets this season apart . Well i think a lot of things. I think one of the reasons its doing so well is we have the onehour shows which are really better than twohours with be which are so long. I think cast has been fantastic and so good and is doing so well as you know that nbc is just extended it for another two shows which is not easy. Butguess were going live for a period of time. Its just been a great season and nbc likes me very much. Theres a lot to like. Nice to have you with us thanks again. Just to reminds right now on nbc 10 news today, round two is heading our way. Nbc 10 first alert radar is tracking a second storm that will take aim at our region starting tonight. And you may want to take advantage of the lull today, to get your errands done and prepare for our next goaround with mother nature. Heres a live look outside at eighth and market in center city. The first alert forecast is straight ahead. Good morning, everybody. Welcome to nbc 10 news today. Im ted greenberg. It is 9 00 on this sunday morning, january 25th. Thanks so much for being with us. Most of our sunday is looking quiet, but things start to change late tonight. First alert meteorologist