you were right, the test about whether somebody is a monopoly or whether there is an antitrust issue has only, and almost exclusively, been about whether the consumer is being harmed, and typically in the context of prices. for example, when it comes to an amazon, we all look around and go, well, it looks good to us because prices are cheaper. therefore, this is not a problem. facebook, it doesn't cost us anything, or doesn't look like it costs us anything. in fact, is it really costing us something in the context of it costs more to advertise. the businesses trying to get on the platforms. it becomes an exclusive club for suppliers. that's what this is all about. in the context of microsoft and this activision deal, the question is whether people will look at it in a different way this time around. >> can't wait to see this interview. andrew ross sorkin, always great to see you. >> so good to see you. i miss you. >> yeah. we miss you, too, over there on "squawk box." >> over here. >> yes. it is "morning joe." >> yes, it is.