south korean drama could become its biggest hit ever. it's number one in dozens of countries, including the united states and the united kingdom. so what is it about "squid game" that has everyone talking, especially given it lacks what most assume are key assume are of any big hit, like big name stars, budget, and the motion. here with some answers, youth and cultural reporter, and also back with us after tweeting at me he'd love to come back and talk squid game. first, for those who haven't seen it yet, i have not because i only get to after my children go to sleep then it's too close to bedtime. why has it become so popular so quickly? >> it's unlike anything we've seen before. it's a whole unique property. it's kind of rare that we see something that's not based on a