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Good morning, everyone im scott mcgrew. Is there such a thing as San Francisco lazy . If not, i want to coin that term. We work hard theres no doubt about that but when were not working, we could be amazingly dependent on Services Services and apps to walk our dog, to bring us a chefmade meal pick up the dry cleaning and now gas up our car. Press the button on the new zirx app and a person will come to your house or parm building hey, how are you doing . How are you . Good nice to see you. Take your car and fill it up with gas, or go full out and have the attendant park your car, then click the app again when you want your car back. Your very own valet. You can even get a car wash or an oil change. On demand car valet is a hot, if somewhat peculiar new industry. Zirx just raised another 30 million in new funding. Pick up car after car once it starts in the morning, just keeps going and going. John bayer is the founder and ceo of zirx zirx is available here in los angeles, seattle and washington, d. C. , joined by jon swartz of usa and alice truong. I was talking with jim draper the other day, let me throw you a name here and i encouraged him on this show to announce something, he didnt uh youre willing to announce something on the show for me. What is it . Absolutely. Were going to be in our fifth city, so the company is about a year old, as you mentioned, were in washington, d. C. , seattle, here in San Francisco and los angeles, and on monday we will be in san diego. Fantastic. All right. Now, someone to fill the gas tank on my car. Can you imagine telling your grandfather that you paid money for somebody to go do that . Have we really become that lazy sean behr . We like to call it the on demand economy, but i think we can go with your lazy economy if you want. I think what youre seeing is technology is transforming things that used to be routine. Used to be routine you couldnt get delivery from a restaurant unless they had a Delivery Service and that no longer is the case. Used to be we had to go to a video store to get the latest new release. We no longer go to the video stores, and what youre seeing is, it used to be you had to search around the block for a parking space and find an expensive garage and instead you tap a button and app. Initially, i was going to refer to this as a grooming service for car owners vanity service where youre paying a premium, but you know what i might use that tomorrow. Heres why, i have to work at home tomorrow im the only person home but my car needs the oil changed. So i have to drop my car off, then run back a mile from the gas station and work. Exactly. Its a convenience service. What many of us do work all day, most of the time our cars parked, it sits there, then on saturday when we get our free time, we have to go to jiffy lube or get a smog check or fill up our tanks with gas. Now while the car is sitting there and youre in a meeting or at dinner those services get taken care of for you. Are you willing to pay 60 or 100 for an oil change . No. I dont think so hes marketing to journalists. San francisco has enough money in the system yeah 100 for an oil change go ahead. Even in cities like seattle and washington, d. C. , i think people value their time more than they have in the past. And i think if you really were to take out the time it takes to go to jiffy lube and the 20 you might save thats a tradeoff that a lot of people are willing to make. Typically say in San Francisco, who are the people using your service, people that worked at startups . Im just wondering what the demographic is. Skews younger because the economy seems to be embraced by the younger demographic. A lot of people just to put it in perspective, the toyota prius is the number one car, number one car parked. Its used by people of all different kinds. People that are coming in five days a week and working in the financial district its used by people coming in once a month for dinner. Very popular with giants game i can see as a boss in particular, my employees instead of driving around the block looking for parking, get in the office and start working. If we had some sort of valet system, because youll do it with enterprise, as a company i can hire you out. The economics of it 15 to park. Last time i was in the city i paid 25. I was there most of the day. So just me i paid 25 to park that didnt include labor. How are you parking the car for the day for 15, plus labor . What we try to do is buy storage up front. Were buying in bulk and we get a much better deal than you would buying it. Parking spaces . Thats right, parking spaces. Garages . They are garages and i think the way to think about it is, in the world of garages you typically pay for the convenience of the garage. The closer you are to sort of the center of where youre headed the more expensive it is. If youre willing to go three, four, five blocks away get a significant price reduction and if youre willing to buy in bulk, you get an even bigger price reduction. Thats how the economics work. We also offer an unlimited pass which people can buy a 299 subscription, those are people parking, ten, 15 20 times a month. In lieu of the Parking Service . Thats right. We do residents that do a reverse park they live in San Francisco or seattle, they park at night and they get their car returned to them in the morning. I used to do that not the service itself but park overnight in San Francisco, it was like 20. Some of these developing neighborhoods, a safe spot. If you can take my car and put it in some other spot makes a difference. Talk to me about your employees, are they contractors, or are they employees . Thats right. So we have employees. Person who picks up my car. Person who picked up your car is an agent, zirx agent, its a contractor. Do you think that can last . I know there are a number of court cases, youre making the zirx person wear there are certain criteria, more of an employee. We follow all the federal, state, and local laws around it. I think one of the big things in this group of people is flexibility. A lot of them are students a lot of them have other jobs. I dont doubt the model, i think it works. Do you think it can become more of an issue . Are you prepared to have zirx employees instead of contractors . Well have to how it goes. Would this marketplace work if they were employees . It would work yes. I wrote about a booze app, basically, they delivered the alcohol to you, so you dont have to lazy. Lazy economy. Dont have to move they are within seven or eight minutes, pay a little premium. Read jons booze app at usa today. Thanks for being with us. Thanks very much. Up next one of Silicon Valleys longest serving women Venture Capitalists joins us when press here continues. Welcome back to press here. Ellen pao may have failed to convince a jury she was harassed and discriminated against at her Venture Capitalist job but there are lots of women in hightech that are. In the midst of the controversy, newsweek ran a cover story what Silicon Valley thinks of women. The powerful image on the cover giving you a strong hint. One of the people working to change that image from inside Venture Capital itself is not the changing face of Venture Capital. Shes been in the business for years. She is Venture Capital. The Silicon Valley Business Journal recently named her one of the most influential women in Silicon Valley. Physics, stanford, thanks for joining us this morning. I should point out in a bizarre coincidence and happens very often, trinity ventures is a funder of our previous guest zirx not in your portfolio specifically. Not in my personal portfolio, but are a big fan. Pure coincidence. So i realize you dont work at Kleiner Perkins, i dont work at Kleiner Perkins, we werent there. What was your take on the trial and the controversy and the attempts to try to get this in front of the American People . You know i think the Silver Lining of the whole trial, and theres been a couple subsequent lawsuits that have been filed. There have. Is that its turning a big spotlight on the issue and people are talking about it. I think that venture firms are talking about it in terms of thinking about who to bring into their teams. I think technology companies, large and small, are talking more about it. Were hearing about Big Companies like apple launching their 50 Million Initiative you wrote about that. Intel with their initiative. These are Big Companies putting heft behind an important issue. So id say theres a Silver Lining. Almost necessary to kind of move the boulder up the hill. Its so frustrating. This has been going on for decades and the one thing i want to mention about ellen, she was in the position to do Something Like this because i think what happened to her might be considered mild compared to whats happened to other people. She had a law degree too. Has a law degree she hasnt passed away. To your point she was well prepared yet still excruciated in somewhat brutal tactics, im going to put it out there, i dont care what Kleiner Perkins has to say about that. But maybe she did win in a certain way. I think she started the conversation. I think you have to give her that, which is she started the conversation, and i think that the numbers, look im sure worst things happen to many women across Silicon Valley but the reality is the Biggest Issue is unconscious bias that exists. I think its reflected in members. You see it the percent of women partners at venture firms. Low Single Digits . 3 4 i think its 4 . Percent of women ceos, 3 or 4 . Super low numbers. Big Tech Companies, only 25 of the jobs are held by women. These are well paying jobs. Its important for women to be able to participate in this part of the economy. There is a study, i think its out of Harvard Business school that took a look at who gets funded and they had sort of a fictional set of funding. They found that men tend to fund attractive men, but men, there was an attractiveness and gender on it. Then they put the same issue before a board of women and those women tended to fund men, attractive men. Even women can have this unconscious bias. Right. And thats why i think its per pervasive and why education is so important. Theres been a lot of research lately and i think the more we all learn about where our biases might be the more helpful it is. Ill tell you something interesting, this is not an investment of ours but theres a female entrepreneur she is actually a cybersecurity expert but shes building a company with a recruiting platform to help remove unconscious bias around things like how does your Job Description read it turns out if you call a Work Environment collaborative versus competitive, way more women are going to apply. I wouldnt have as a woman, i wouldnt have known that. Its important to start taking these learnings and applying it. And, you know, using technology and wouldnt it be great if Women Entrepreneurs were the one to bring those to market . Is there a little bit of an ecosystem among female ceos of startups where they might be investing in some of their employees that leave to start their own companies . I think at a higher level you have sandburg and marissa mayer, but im thinking it is gradual, change takes time but is there an encouraging sign in that front, women only investing in other womens startups . Well, there have been a number of micro vcs, less than 100 million funds that has been started by women Venture Capitalists. Amy lee, she came out of Kleiner Perkins, started Cowboy Ventures teresa gall who came out of xcel so theres kind of been this friend of pretty high profile women in Venture Capital who have been working in traditional firms, who have pulled themselves out, started these micro vcs and they are not exclusively funding women, but pattern recognition and bias. Better prepared. Better prepared. Ive always been a bit uncomfortable and i think you may have used the word the sheconomy makes me uncomfortable, nobody cares what the old white guy thinks in this conversation, but sheconomy everybody should have access to business and funding and economy that we should not be separating it out into well this is a womenfunded womens centric, no, ought to be business and people of any race color, creed, Sexual Orientation should have access to it. Yeah. By the way, i agree and i sort of feel like you know look my objective as Venture Capitalist is to deliver returns to my investors, but the way you look for a great investment opportunity, you look for things overlooked, opportunities overlooked. I think the whole arena of women, period has been overlooked. Its a competitive advantage. I think both in terms of Women Entrepreneurs, and weve had a good fortune of funding a bunch, but also backing companies in the sheeconomy that are largely women, but recognizing the fact if you look at where the dollars are being spent online, whos spending the most time on social media, i mean women are really a driving force. And so Services Like zulily for example, site catering to women with apparel for them and their children, thats actually ceo is a man, but very much targ theed on that audience right. One thing im really curious about, talking to a lot of women founders, they say people the Venture Capitalists fund the people they are reminded of themselves, right, and Venture Capitalists come from all walks of life. How do you increase the representation of women among these ranks . You know you are bringing up i think, whats really kept the core of the issue in why the progress has been so slow. I mean i refer to it as the two ps and the first being, pipeline question which is when i got my physics degree in 1986 36 of degrees were earned by women. Today, its 18 . Its like going backwards, its crazy. So the pipeline of women who are in technical positions is shrinking kind of on a relative basis. So thats an issue, because when Venture Capitalists, for example, are looking to fill their ranks, they do it one of two ways, either bringing in somebody of a junior level saying were going to train you through an apprenticeship level. Second p . Pattern recognition. Its really about, look we tend to its a bias right, we tend to hire parttime who remind us of prior successes. Prior success has been all men. Women are going to have a hard time getting funded or getting hired. Patricia thank you for being with us this morning. Thanks for having me. Up next one of steve jobs closest associates on the new watch, new jobs movie, and Everything Else when press here continues. Welcome back to press here. My next guest came to Silicon Valley to work in p. R. As many people do. Not many people start with this product launch. We are introducing the third industry milestone product, macintosh. Many of us have been working on macintosh for two years now, and it has turned out insanely great. That of course was steve jobs. Behind the curtain was andy cunningham. Steve jobs was her first Silicon Valley client. Andy then went on to form her own p. R. Firm and worked with steve at next. In fact, andy and steve jobs are so intertwined, shell be depicted in the upcoming movie based on his biography. Shell be portrayed by australian actress there on the left. A quick inside i want to point out this jobs movie is from universal studios, which nbc owns. So its within the family. Im not trying to promote the movie, i just thought it would be interesting to talk to andy cunningham. So let me talk to you about this moment in which hes revealing the mac. Where are you at the flint center . I am Walking Around the audience, inside and out, in between the rows with the press. Pacing. Pacing worrying, i think i mentioned earlier there was no security back then no security in the building. Macs under a blanket. Macs under a blanket, steve is standing up there raw to the world and theres not a single security person anywhere and i was very worried about that. I was keeping my eyes peeled really for any kind of problem. Sure. Steve would have been really interesting to work with in the sense that you and regis created Amazing Things that pushed apple forward, but so many of his own ideas of what was right. You would have been the one person that would have said no steve, we ought to try it this way. Yes, i was, and did that several times. He did screamed at me a lot, threw things at me insulted me and other kinds of things but he also taught me a lot about marketing. He taught me everything i know about marketing, he and regis both. It was just a magical experience. How long did you work at apple and how many words were you at next . Youre in a very rare position only people like katy cotton were in. I know i know, very interesting. Two years i worked with him when he was at apple, then i left regis and he left apple, then he called me and i got engaged with him at next then he bought pixar, i was involved with that. All total, five six years, somewhere in that neighborhood. Three tenures, three different phases interesting to see how he evolved and changed and grew into that role. Did you notice certain things like that about him that were different or was he always the same . Well i knew him in the early steve jobs years, so the later years i didnt really work with him beyond those five or six years, so he grew some during that time for sure. When he left apple the first time i went home and told my husband, hes going back to apple. I knew that very day i came home from his house during the press conference that we didnt do because i talked him out of it i went home he wanted to do an exit press conference . Yeah. That would have been interesting. He called me up andy im doing a press conference can you come and help . I said sure i went over there, 50 or 60 Business Press journalists Milling Around his front yard. He and the seven people he was taking from apple are sitting on the floor and he says im going to do a press conference and this is what im going to tell the world. And i was like you cant do that. You havent negotiated your exit from apple. His lawyer is sitting right there, not saying anything. I said, look steve, you cant do this. Finally, he agrees and says to me, okay but you have to go out there and get rid of all those people. I bet they werent happy. They werent happy, and herb cain wrote a thing up the next day, some stupid p. R. Flak made us go away. Me that was me. I would have killed to have herb cain write anything about me. Stupid would have been fine by me as well. Youre going to be portrayed in the movie by an actress. Thats got to be a strange feeling. Very strange, yes. I did have an opportunity to meet her, though which was fabulous. Shes a delightful young woman, australian. She has red hair we dont really look alike, but shes a real sweetheart of a woman and we had a great conversation. It was weird, she knew everything about me i knew nothing about her. Alex gibbny the hottest documenttarian anywhere, he did the scientology documentary, he did one on steve jobs and they premiered it in march. I was wondering if you had anything to do with it because he didnt interview that many people. I did not see it but i have heard about it and ive heard its fantastic. I would love to see it. I havent seen it yet. Theatrical version of a movie, second one on the same person, then a documentary at the same time. Yeah yeah. Duelling biographies, so to speak. Ones a biography, ones a book. Andy you work with siric. A Marketing Company that provides marketing to bigger companies. Small and large. So you are, as part of that youre temporarily working as a cmo of abiya. Your team was the one to make the new avaya stadium. Do you think people are going to buy avaya products because they go to avaya stadium . No but im hoping theyve heard of them so when a sales person calls, oh i know you, you have a stadium. Thats fair. Most people to explain to the viewers, avaya is an i. T. Company. Thats right, they make networking equipment. So they would be more familiar with it. Is that something that other Tech Companies that you would recommend they look into if they can afford that kind of thing . Absolutely. I am a bigger believer in it today than i was before we did it. The reason is the sports touches the emotional side of a fan base just like i could not believe, and people who go to avaya stadium have an emotional connection now to avaya, even though many dont know what avaya does. Got to cut you off. Thats all the time we have with andy cunningham. Thanks for being with us this morning, andy. Thank you. Press here will be back in just a minute. Thats our show for this week. My thanks to my guests. Im scott mcgrew, thank you for making us part of your sunday morning. Eight championships, one home. The following is a presentation of nbc sports championship season. Welcome to the u. S. Bank nbc sports report. Hi there. Equestrian coming up in a momentum. And a threeday event. We start with the fight of the century. Floyd mayweather and manny pacquioa

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