capitalized "no." and i go, this kind of thing, we believe as americans has an impact. that's the best celebrity video you're going to get when you think about it. but russia -- they didn't grow up with freedom of speech. they don't -- they don't have -- that's the thing that's not in their blood. so whether this has an impact on them and persuades them, i don't know. the people it does persuade are there. young people who have access to the internet, social media. they get it. but in terms of everybody else? i don't know. but i still thought -- i have friends of mine who think it's going to have a big impact. but the russians who are, to use your phrase -- what did you write? ashamed and embarrassed? they are all ashamed and embarrassed. and they're so pessimistic. you know, i go, this is great. they're going, greg, it's -- it's -- it's too late. you know? for our country. they're sickened. of. >> all right, if the west is serious about stopping putin and his so-called stopping of