♪ >> that's where it started. the white people over there know nothing about rhythm and blues. >> in america, even in the black community to some degree had abandoned certain aspects of black culture by the mid '60s. the blues in particular had been sort of pushed aside by soul music and r&b which was considered more modern. ♪ >> the stones, the animals, the yard birds, the british groups picked up the american blues, where the americans were kind of letting it go. >> in a strange way, we were taking back to america what america had given us, which was american music. ♪