>> no, we admit it. we'll say -- here's when i use it. when i'm listening to a rap song and trying to be popular and i'm trying to be, you know, cool. i use it when i am trying to insult somebody because to me it's the worst swear word. and i use it lastly to describe somebody who is a bad -- like they walk in and like, who is that. i definitely say it at that point. i use the g-g-a. >> before we do that, paula deen, her tearful apology. look. >> if there's anyone out there that has never said something that they wish they could take back, if you're out there, please pick up that stone and throw it so hard at my head that it kills me. please. i want to meet you. i want to meet you. i is what i is and i'm not