>> reporter: well, there is a process to force him out, but it is a long an painstaking one, involve as tribunal that will then have an investigation. and that could take much longer involve as tribunal that will then have an investigation. and that could take much longer. that is why the pressure is increasing to simply resign. [ chanting ] >> reporter: on the streets of madrid, demands for luis rubiales to get a so-called red card and face criminal prosecution for the infamous unwanted kiss. head of spanish football planted on striker jenni hermoso after spain won the women's world cup, a kiss she says that was not consensual. drawing support from her colleagues and much of the country. >> i think that we are all very angry at this because all women have suffered some kind of abuse. we -- like the moment we saw