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Away from achieving the triple crown. We will speak to the inventor of the nasal strip that is helping the champion breed easier. All that and more. The unofficial start of the summer off to a good start when it comes to u. S. Stocks. The s p 500 losing today above 1900 for the first time. It marks the first weekly advance of the index in three weeks. The nasdaq shows one percent to raise its loss for the year. As for specific names, we are keeping an eye on foot locker. They sell sterling is said to have agreed to let his wife oversee a sale of the los angeles clippers. It is according to people with the knowledge of the decision. The move would avoid a legal battle with the nba. That is look at the top headlines. The ukraine votes in the first round for its next president this weekend. Vladimir putin said his country will work with the next leader. What will actually happen . That is anyones guest. Im joined by people with insight. Berkeley senior clinical strategist, and the former u. S. Ambassador to the ukraine, lets begin with you. What do you expect to happen in the first round of voting . Insurgency that rush is supporting will continue to try to disrupt the elections. Vista boot and mr. Putin is trying to distance himself from the disruptions we can claim he is not involved. If the election proceeds and it is orderly, and you have a large for the the basis stabilizing of the ukraine. What should investors be looking for as the ukrainians vote . Like the thing to watch will be sanctions. If they come off without formal russian intervention, youre not looking at what everyone fears most, sector level fraction. If the elections do not go well, there is a risk of sweeping sanctions. Ambassador herbst, can you describe how the voting will work . Lead candidatehe is showing anywhere from 4852 of the vote from the first round. By historical standards, that is extraordinary. If he does, hes the president of the ukraine. If he doesnt, he will be a runnerup. Betweenere is a runoff whoever wins the election and the runnerup, will that mean investors will be more nervous come monday . I think the real question will be how will is it spun . Is there a sense that russia tried to disrupt the process, everyone is concerned about you get to a situation where it is sanctions. Everyone is going to be watching what is the russian response. Is aou tell us who and where does he come from. He has been a senior politician for 15 years. He is a major businessman. Fortuneown because his is based on chocolates. He was a member of the armed revolution. He was also a member of the government. He is a man of the center. He has emerged as the frontrunner. He is the only senior ukrainian politician whose reputation was enhanced during the crisis of the past five months. What role have the oligarchs played in stabilizing the situation . Government was clever as they faced additional pressure from russia. They recruited oligarchs there. Made them governors. They can mobilize their resources to help keep the situation calm. This is not work as well in donetsk. If the election continues to a second round, if there are more sanctions because of russian intervention, will that send stocks lower . I think you want to watch what kind of sanctions are put in place. We have asset freezes, we did not have sector level sanctions. We get to a level where it is agreed just that we have to get to level sanctions, you want to watch key stocks. What happens in gas. What will happen in the commodity market. If the situation is devolving you will see it in oil for example. Vladimir putin and the president of china, tell us about this oil agreement. It is a big gas deal. This is something that has been in the works for years. Part of the reason we have not got a deal the past on this supply of gas to china is on the issue of pricing. They seek of reach an agreement on pricing. Youre going to have gas from the siberian fields going to china. The is a big deal from russian standpoint. It gives credibility and it is important for year. If you have russian gas going beo china, the u. S. Could flowing into your. Does this change the Energy Dynamic when it comes to europe and russia . What do you think on july merkel has to say . Angela merkel has to say . This is an interesting one. The reason why they did not Reach Agreement in the past is that china insists on a price russia did not want to accept. The russians want to show europe they have an alternative. They gave a price discount. I suspect this will be a state secret. Economicot in russias interest. It is a geopolitical plight. Since this will only be realized many years forward when infrastructure is built, it will not have a great immediate impact. What role does offshore oil play in the black sea with Vladimir Putins move in the ukraine . The seizure of crimea is important for that reason. Experts in the exploration soil, thethat the ground under the black sea, is like the caspian. They expect it is rich in hydrocarbons. Ukraine had given out tenders to Oil Companies to drill in the deep black sea. I think these are at risk. It will be difficult for International Companies to operate there. Russian technology is rather primitive. They are not able to drill deeply and effectively. I wonder if you can tell us about the russian stock market and investing there. Results taken a hit as a of sanctions and Vladimir Putins actions. Is this an area to avoid . It all depends on what unfolds over the weekend. If you get to a situation where it looks like we are at more that would beons, bad for the russian market. You really want to scale the sanctions. To follow on another thing, these are challenging exploration deals. This is where next layer sanctions could happen. Thenology to develop complex arctic fields, to develop offshore fields, because that is a sanction you could see in the works of the election doesnt go well. We have to see what happens this week and with the voting. I want to thank you. Thank you from washington. John herbst. Coming up, we have an insider view of the rise of the Craft Beer Industry in the United States. The cofounder of the brooklyn brewery. Also, i will speak to the former Los Angeles Laker rick fox and get his thoughts on who should buy the los angeles clippers. That is next. The beer business in new york city seems to be donning. When schaefer and rheingold close their doors it was in 1976. In the 1980s craft brewers such as brooklyn brewery started shaking up the industry. Craft brewers account for 14 of by dollarsrket spent. Join me the cofounder of brooklyn brewery, steve hindy. Hes the author of a book titled the craft beer revolution. Steve, always a pleasure. Thank you for being here. What is right the book . Ive been involved in craft beer for 26 years. Having been a former journalist, ive been fascinated by the development of this industry all across the country. Ive been collecting stories year by year and thinking i have to write this down. It is an amazing story to revolutionize an industry that was comfortable and stable or many years. What characterizes a craft your . A craft beer is a flavorful beer than the mainstream beers. It is also produced by an independent company that is not controlled by a big company. And produces less than 6 Million Barrels a year. It is small in comparison to the big guys. Let me challenge you a bit. Doesnt matter only what the taste of the beer is . It is a matter if it is made by a megabrewer. It is just the taste. Craft beer is in the eyes of the beholder. Craft brewer is the definition that we went through. We think that is important for our association. We are working for craft brewers. You mentioned that the amount of beer that is being consumed in the United States has been flat or going down. Is quality of the beer rising. When i started in business in 1988, a lot of people said are you crazy . How are you going to compete with these giant companies . I said we are not competing with the giant companies. We are going to complete compete with imports. They were three percent of the market. The u. S. Y are 13 of market. Craft beer is 10 by volume. We really have pushed the big guys back. The giant brewers account for 74 . Means made advances as it one of your biggest markets is sweden. We do well across scandinavia. We also do well in france, the u. K. , brazil, australia. We are going to be announcing a new project in asia in the next month. That is right. Were going to do something similar in asia. You will open your own reduction facility and asia. It will be a partnership with someone over there. What about the seasonal offerings when it comes to remembering . We are now in summer, our summer ale has been out for a month. It is a huge seller for us. It is second to our flagship brooklyn lager. What is different . Nice is a light ale with a malt character to it. It is not like in terms of tasting close to water. It has a nice flavor to it. It comes in a beautiful can or bottle with a blue label. A summer colors. Summer,. Ve to see summer come. It is not just popped the top. It has a court at almost looks like a wine bottle. I brought a beer today. Brooklyn green market. This beer is made with road n. Y. C. Runs the company that farmers market. It is made with grain that is grown in new york and massachusetts. It is a local beer. Do you think this is a trend that many craft brewers are going to participate in . Craft brewers across the country are looking to farmers in their territory to grow grain and hops. It is happening across the country. When you think of craft beer, i have to mention one of the companies you always consider is sam adams. Boston beer company. Au have said that is not craft beer for your perspective. I disagree. Boston beer has been at the forefront of the craft beer revolution. We like having boston beer in the craft beer can. It is not about outsourcing the production to another facility. They started it out contract during. Ing. Ontract brew they now onto facilities pretty are serious brewers. But swear you in the United States . You are number nine. We are in the top 10 now in craft breweries. We are proud to be there. It took us 22 years to get to 100,000 barrels. Three years to double that to 200,000. We are looking to get to 300,000 in the next two years. To you people here who are going to help you. Thank you. The cofounder of brooklyn brewery and the author of the craft beer revolution. Abe would like some salmon with your beer. We will look at the risk associated with fish and fish farming. We look at a secret weapon of the Kentucky Derby and preakness winner, California Chrome. It might help them in the triple crown by a nose. This is open quote taking stock. This is taking stock , im pimm fox. We have been diving into the issue of peak salmon. With demand increasing six percent yearoveryear, more of what you eat comes from fish farms. What are the risks . Alix steel joins me now. Is farmed salmon bad for you . That is a huge debate and concern among consumers. There is a couple of things that circulate. Vaccinating your fish . Is that bad for you . If you get a cold in the wild, you get a immunity and survive. It is, one that perspective it if you get sick, you use antibiotics to help your fish. In theory you dont harvest your fish until the antibiotics or out of their system. How you treat that is a big deal. The u. S. We see use Hydrogen Peroxide which converts into oxygen. The last one is feed. What you feed the salmon. , you have to supplement that with algae and soybean meal. There are concerns around what we eat. What about the economics of fish farming . Is it just more economical to have a salmon fish farm and to find mild wild simon . To find wild salmon . You sigh can cost 56,000,000 dollars. On the hatchery side, yet to you have the, yearly that takes three years for fish to actually grow. You dont make any money until they grow. You have to wait. Something new is tank farming. You keep the salmon on land in swimming pools which is fairly interesting. That is expensive. You have to clear forests, pump water in. Experts tell me that is where the industry is going because of the issues surrounding farmed salmon within the ocean. You have to get on board unless it works out. Have there been studies done that say one salmon can be different than another by tasting . Ive tasted the variety of salmon. They taste different. I dont think one is better than the other. Theyre quite different. It depends on where you are forming the salmon. Maine is the Gold Standard of salmon farming regulation. They have such high big elation. It costs a lot of money. It takes two years. 20,000 to get a study. 2000 to get the permit. Ou have a 5 by yearly input this is the condition of the this. Highly supervise. Much more so than in canada. There is traceability here. You know exactly where it comes from. That is different from other countries. The last point about farmed salmon. Is there people running out of farmed salmon . Peak salmon . Farmed salmon killed wild salmon. Fish. Running out of wild farmed salmon is important for us. Thank you. Much appreciated. At ag up, a look memorial day pastime. This is taking stock. Im pimm fox. Lets begin by taking look at the market moving headlines. Lets go to carol massar, standing by. Newhome sales climbed in april for the first time in three months. Easing concerns of a setback in the Residential Real Estate market. The 6. 4 increase was the biggest in six months and spurred by surging demand in the midwest. Regulators are looking on whether there is a new ignition switch defect involving older dodge ram pickups made by chrysler. Thereve been three reports. One incident resulted in the death of a child according to investigators. , intel, and adobe have agreed to pay to settle an antitrust lawsuit. Lawyers are seeking approval of the deal. Thank you. According to a recent Consumer Reports article, talenti was rated one of the best ice creams with less calories than its competitors. Revenue was 2. 5 Million Dollars pre2013, sales soaring to 100 million. Projected to reach sales of 150 million this year. Im joined by the chief executive officer, steve gill. Thank you for being here. You are a hero to the studio. You brought varieties of talenti. Tell us about your involvement with the world of ice cream. Thank you for having me. I joined forces with our founder in 2008. It was a match made in heaven. Josh started a company in 2003 as a single Gelato Company in texas. He had changed into a retail regionally. Sold my Business Partner said we were in the process of selling vodka in 2005, and we are looking for a new category to reimagine and disrupt. We are put in touch by josh by mutual friend. Beautiful product and put Business Structure around it. He created a magical business. May be what you did is you sampled all of what he was making and decided you have to have this in your freezer. We tasted it, we look at redefining packaging. How did that come about . That was josh. He went to a gelato show in italy. He was looking for packaging ideas. He came across a gelato case that was transparent and show the ripples in the gelato. He thought i would be a wonderful package. It will be different. He came up with this beautiful package. What has been the reception as you build the business . It has been fantastic. It starts with the product. People love the taste of talenti. They love the face that it is no base. It is based. We have had warm reception. You have competition. There is a lot of competition out there. Talk, ben jerrys. They are not going to just let you take the market share. Theyre going to defend their turf. We have grown from having zero share to a 15 share of the business. We have the trends, if they well have a 20 share of the business. How fragile is ice cream to make and deliver in a way they can reach the consumer with top quality . Extremely. Atcomes out of the freezer 22 degrees and goes into a Spiral Chamber at 100 degrees below. Within 45 minutes, it is stored and transported at 20 below zero until it gets to a grocer shelves. We have a clean ingredient, well have a lot of preservatives. We are in a transparent package. If we have a flaw, you can see it. It is good. But the consumer sees it. Have flavor profiles based on where people are in the country . Shift more to los angeles . Yes. Our topselling item is sea salt caramel. That sells well everywhere. Regionald, we have flavors. In the south we have a southern butter pecan. People seem to prefer a belgian chocolate and vanilla. In the west they want a meant or black raspberry. You were explaining the details of bringing the mint into the production facility. Leavesring in fresh mint and put them into a sack, and put them into a steel canister. We batch pasteurize. The mint into the canister. The milk and cream and sugar, it circulates through the canister and the flavor is extracted. He you get the fresh medley you get at fresh mint flavor. A big multinational corporation, be a part of our organization. We have people who are interested. Right now we are having fun. Josh and dean phillips and i are having a great time. We have put together a Terrific Management Team who are inspiring us. We think we have other categories we would like to reimagine. You are introducing the bars. That is a new category. There are things outside of ice cream that we are looking at. What we do is large categories that have not been addressed with a clean ingredient on the higherend. We like to come in and disrupt what exists. What can i find you eating . Double dark chocolate. Forgetting everyone hungry. Thank you for joining us. The chief executive of talenti gelato. Thank you. Tos move on from ice cream horseracing. When California Chrome runs for the triple crown at the belmont, you may notice something on the horses knows. The flair equine nasal strips helps the horse breeds better. Officials approve the it helps the horse breathe better. The coinventor of the flare strip, good to have you with us. Tell us about how you came to create this. Partner wokeas my up with the idea, and gave me a call and asked why no one had thought of a nasal strip for horses, and we laughed about it. Over the next few weeks we decided to look at the anatomy of a horse. Considering the physiology, we witheen things working horses that led us to believe it could have a beneficial effect when horses were running at high speed. Knows is the only way the horse breeds. This is why this is crucial. Breathes. This is why this is crucial. They needed something to protect their throat. Their soft palate doesnt allow them to breathe through their nose. Case, explainthe the relationship of this notion nosehe cartilage know strip to the cartilage. Horsest does is the knows left some boys. There is tissue there that gets sucked in and narrows down the air path. It works on a simple principle of physics that says that it is a law of flow. If you take any diameter and open it, your resistance goes down 16 fold. S easier. E you will be similar to you if you had a cold. You can feel the difference. What challenge did you face in order to get this approved . More than 10,000 horses use this. We faced our challenges over the years. I think that is what has kept us working at it. We believe in the benefit. It has gone through a long whenry starting in 1999 all have another was coming up with the same situation. We face the same issues with the regulators in new york. It was a great relief to see the situation change. The situation is that California Chrome will be wearing the nasal patch. How did you get associated with California Chrome . I didnt. My understanding is that one of is aornia chromes owners fairly technical person who did research on his own and decided it would be good for the horse to use one. I havent had firsthand contact with any of the owners. I would love to win this dies down get a chance to hear more the history of what leads people to get the understanding we hope have about our product. You divide your time between los angeles and minneapolis. Have expertise in decline Equine Veterinary health pray tell us but the things we you are working on. Interest in watching innovative products. Not the least of which may have happened because our experiences with this product. We did face challenges over the years. It causes you to dig into the work the various authors talk about. What it takes to get people to understand and move a new product that they do not understand into the market. You start with your innovator. You get into mainstream. It is the classic type of scenario that piqued our interest. When not to give up. My favorite thing, when i hear people say it is a dumb idea. It will never work. I want to stop and listen. It is the innovator that is looking at the world different than everyone else. You want to have a listen to what they have to say. Are you looking for California Chrome to win . I love California Chrome to win the belmont stakes. Another triple crown winner. Thank you. The coinventor of the flair equine nasal strips. Up, the former Los Angeles Laker, a threetime nba champ. Rick fox on the playoffs, and what it takes to win off the court. That is next. Rick fox won the three nba championships as a member of the Los Angeles Lakers. Off the court he has a busy hollywood career in a new technology as part of it. He is starring in offseason. Rick fox joins us now from los angeles along with jon erlichman. Lets hear from you. You have made a movie. It is being distributed in a new way. Tell us how video is changing the way we get to watch your movies. I partner with vimeo. A gives moviemakers the chance to distribute prickly to the consumer. Enjoy premium content. You can find it through digital media. Vimeo is opening the door for content and creative people to bring that straight to the source. Is this saying in hollywood, hurry up and wait. You are an entrepreneurial guy. Ive heard you say in the past you got tired of that process. How much has new technology changed the way your day breaks out between traditional hollywood and new hollywood . Traditional hollywood has been shifting regardless of whether or not we want to believe it. The premium content side is going to stay the same. The consumer is addicted to great Quality Content storytelling. For me personally, the cycles hollywood has moved in, i went the traditional route. I pitched shows and sold them. I pitched movie ideas. Ive made movies. The first movie i made took a long time to get distributed. That was a frustrating process. As ice or the options for producers and film makers to get their voice out there, my own habits wereng shifting. I was watching content and blocks of time. I was wanting to watch my content on my own schedule. I was shaping my viewing patterns around my computer. Asl as the area access well as internet access. I thought it would be best to align myself with those partners to continue to express myself in storytelling and get that content to my fan base that might be interested in it. Seemtime that they would that to watch. You previously have been a celebrity contestant on dancing with the stars. Now you are playing a character named legs morrison. How was legs morrison different his yearsfox during as a Boston Celtic and Los Angeles Laker . I pull pieces of my experiences over the years as a player and put that into lakhs. Lex. There are seven individuals that i play with that make up the character. Well on the court during the regular season. Keeping them under wraps and in control, making it to the offseason is a challenge of the organization. The organization has a shady owner. Timely at this point in our nba basketball organization. He makes his way things supported by a trainer and a pr director who are assigned to keep him out of trouble and in shape so we can make a return. Go, you are still keeping busy with nba coverage and nba tv. Who is going to take the championship this year . Theres an open job for the lakers right now. Any interest in coaching . There are a number of open jobs. I love the lakers, obviously. They are unsure which direction they want to go in now. I think you will get a quicker answer out of new york. I am hoping, i keep saying to phil jackson he needs to coach the team. He is the holy grail of coaches. If he needed my support it would be hard to turn him down. I would definitely welcome that. As for the finals, it is hard to watch the spurs and what they have done consistently all year, and not think them to be the best candidate to not only return to win. We have to leave it there. I want to thank you very much to rick fox. Jon erlichman. Up, he went from listen to stories to creating a company that makes the iconic symbol. We will tell you about an immigrant inspiration and success, next. It is time for right place, right time. My guess was so moved by the statue of liberty in his youth, he actually made lady liberty replica is a business. Welcome ovidiu colea. Thank you for being here. Tell us your story of how you became the one to be the maker of these replicas . I didnt believe when i was a [indiscernible] radio, whichthe was illegal at that time. We would listen. One day i heard about liberty. I didnt know exactly what the discussion was. I asked my father, what is liberty . He explained what it is. What it stood for. What is the symbol of lady liberty. My dream was set. , i needed to see it. To go. No one would allow. You couldnt get out of romania after 20 years of trying. You finally made it to the United States. Now youre the only one making them here in the United States. Why is it important for you to make them . It isis important because what represents liberty. It is the symbol for which many people died to see. To come to see. T is not only that it is important to be made in the United States, not any other country, because this is the United States symbol. I want to thank you. Happy moral day weekend to you. Thank you for taking stock. Live from pier 3 in san francisco, this is bloomberg west. Covering innovation, technology, and the future of business all stop im cory johnson. Can hp make a comeback . Is it dying a slow death . Is it too late for the Silicon Valley pioneer . Amazon is fanning the flames. It is refusing preorders for upcoming books. We will look at how the standoff could impact the publishing industry. Lets take a look at the top headlines

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