In baseball, thursday night at the fight when the Chicago White sox rolled with the kansas city royals. To begin with two players exchanged words during a play. The next thing you know, both teams ran on the field and the fighting began. Five players were ejected from the game. You may hear about finds today. That is what makes baseball exciting, when this happens. Scarlet did they think it was a hockey game . Matt it doesnt happen too much but that you get psyched up when you see the benches clear . Scarlet you dont usually see the entire team getting wrapped up into it. I dont know any of these guys. Do your kids play baseball . Youre a hockey mom. Scarlet facebook coo Sheryl Sandberg is leaning in with a message for working men and women trying to find worklife balance. Emily chang sat down exclusively with Sheryl Sandberg along with richard branson. Sexism. The trial capture the fascination of the country. Highlighting this issue of gender discrimination in Silicon Valley. The jury found in favor of Kleiner Perkins. What did you see in that trial . What was so interesting about the trial, so many women, not just in technology but across industries, saw their own experiences. You saw women posting. Did you see yourself . Sure i wrote a whole book about expenses. We have systematic stereotypes of women. And systematic biases of women that, for men, like like ability and success is correlated. For women, success and likability are negatively correlated. She is less liked. A lot of things that ellen pao let powell alleged were small things like taking notes. She wasnt invited to an allmale dinner. A lot of these things are incremental small things that dont seem like a big deal, but taken together maybe they are. How do you prevent those kinds one interesting thing that came out of the dinner we had is how some women said for instance to go on business trips, because of the american law which is where the men are worried about Sexual Harassment laws. Suddenly, it is all the men going on the business trips and the women are left behind. One radical suggestion, because i dont actually think were going to get to a situation where boardrooms are equal for women for another 100 years. Wow. My chair fell over. The way to get there is to do with scandinavia has done. I know a lot of women dont agree with this, but i think he have to say, in a new company that sets up from today must have at least 50 women on the board. The irony of this trial is Kleiner Perkins actually had top women partners and most of the top Venture Capital firms in Silicon Valley dont. At all. I wonder, do Silicon Valley have a worse gender problem than other parts of the world than the rest of the world . I think Silicon Valley has one particular problem, which is the pipeline of engineers per women is twiddling. In 1985, women were 35 of can pewter Computer Science majors. Where 18 . If you look at their leadership ranks, there is not an industry out there, no matter how many of its workers are women, that has enough women in leadership than and the nonprofit, 75 are women. Do you know how many women run the victim profits gekko 21 run the big nonprofits . 21 . During the trial, a lot of things bubbled up. Twitter was slapped with a gender discrimination lawsuit. Facebook is being sued by a former female employee. She says she was harassed at work. Her boss said something like, what are you just go home and take care of your kid . This is your issue. Im sure this can concerns you. We put a statement on that case. We think it shows she was treated fairly. Lets leave that aside. The treatment of women in the workforce is an issue. We all have it. The assumption that men can have families and work and women cant those are bad and those are hard and we need to change those. For more of this exclusive interview with Sheryl Sandberg and richard branson, tune in tonight for our special balancing act. That airs tonight at eight 1 30 p. M. Eastern time and pacific time right here on Bloomberg Television. 8 30 p. M. Eastern time and pacific time right here on Bloomberg Television. Fears about more bird flu. Betty could the deadly flu be airborne . The current wave is spreading from minnesota to wisconsin and beyond. Farmer said that would be catastrophic. Here to talk about the implications is sheryl davidson. Thank you for joining us. This is not the first outbreak of bird flu in the u. S. , and it wont be the last. What is the distinction of the current wave . We have had outbreaks of avian influenza. Thank you for having me on the program. We have had outbreaks in the United States and the most notable one we had was in pennsylvania in 19831984 where we lost 17 million birds took cost of 60 million. Weve had smaller outbreaks since then. This particular outbreak has affected many states and many types of birds across the United States. It is in an unprecedented outbreak. Matt 8 million birds have died in this way. To me, that is an incredible number. How many birds are there . It is an incredible number. But if we look at the poultry industry in general, we raise 9 billion birds. Chickens, the meat type chickens we raise. We raise over 200,000 turkeys and we also raise a large amount of the layer birds. In pennsylvania alone, we have 24 million layers. This is a very large industry in the United States. Scarlet the risk to humans according to the cdc is low but infection is possible. Which raises more questions than it answers. Previous trains and other countries in the past have been spread humans and people have died. What confidence do you have human infection and transmission will remain low or nonexistent . This particular virus has been out in other parts of the world. And it hasnt caused human infection. So we always watch that and the cdc and unca watch those viruses because these viruses can mutate. We always want to watch that carefully. Right now, the risk is very, very low and we are watching that. Historically, this fire throughout the world hasnt caused any human infection. Matt what is the prescription for farmers . Is there a set of regulations farmers can follow to stop the spread or reduce the risk of spread of infection . The important thing is bio security. Im sure you have heard that to. What is bio security . It is reducing the risk of that coming on your farm. When we go on farms, for example, my vehicle is clean inside, outside, clean clothes, take a shower. When i get to the facility weve clip we put on coveralls. Beyond that, we have to look at what all is coming onto the farm. Various truck scum on to the farms. Various people come onto the farm. They all have to come in a bio secure manner. If there are nonessential people, they should not be on the farm. Every time something comes into that farm, that is a potential introduction. But in the big scheme, what we need to do is euthanize the birds affected. Then we have to clean and disinfect that farm. Then that farm has to sit with no birds in it for a very longtime period so we can get this outbreak under control. Scarlet do we know for a fact how the strain of bird flu is being spread right now . If we start back how it came into the country, we believe wild birds carried it. Many times, the ducks mds will carry it. They wont have any disease. They will be perfectly fine. And it is their droppings that will have the virus. Then they can spread. Bio security. It is important we make sure it doesnt get spread from farm to farm, people dragging it into poultry houses. That is key, looking at the bio security and making sure we really put that barrier so people dont get onto the farm and we stop the spread. Scarlett you mention the last big epidemic in pennsylvania. It is not reached the atlantic fly with this time around. Does a windy spring change that . The question about when has come up before. The wind will not carry this fire is miles. This virus mild. It could actually carry a potentially on a farm that was close by. We had an experience in one of the outbreaks not 198319 84, where it was a very windy spring and we had an infected farm. The next farm downwind got it. We knew by mapping the prevailing winds that another farm would get it. The producer actually put plastic all along the side of his house to stop the spread. And it did. I have to put a caveat in it. At that point in time we were euthanizing the birds outside the house. So the wind was caring the feathers and and or and everything downwind. And we dont do that anymore. It is important when we euthanize the birds they stay within the house for us to depopulate and euthanize and that particular house, not outside. Scarlett thank you so much. Director of the laboratory of avian medicine and penn state. Matt comcast ceo Brian Roberts says he is moving on. Comcast has pulled the plug on the 45 billion bid to buy time warner cable. He said antitrust lawyers, the Justice Department and sec staffers oppose the deal. They said it would not be good for consumers. The british bank is dutch it just be see said it may move its headquarters out of the u. K. The reason . Rising tax and rogatory cost. He just bc could end up in Hong Kong Hsbc could end up in hong kong. Politics may be involved. Less than two weeks before the British Election and hsbc might be kind of pressure politicians. The Fantasy Sports website fa nduel will have a big role in the fight next week. Naming rights of mayweathers trunks. No word on how much fanduel is pain but floyd money mayweather must be demanding a lot. Those are your top stories. Coming up, this man changed the way you communicate. He brought us the cell phone. Plus, fireworks at the european summit meeting over greece. The greek finance minister gets verbally abused. And googles bet pays off. Ad volume is soaring. We will be right back. Scarlet we remember the days when a phone call made holding a receiver attached to a device attached to a wall. Land lines probably dont have that muslim on this earth and part of the reason is work done in the 1970s by one dr. Marty cooper and his team at motorola. This is the latest installment in our eureka series where we take some of the worlds most important innovators by to the moment of their innovation moment. People are naturally, inherently mobile. And yet for 100 years, we have been told the only way to communicate was over a pair of wires that kind of leashed you to your desk, tied you to your home when you wanted the freedom to be everywhere. And that is the nature of what communications ought to be. Portable means freedom. In the late 1960s, i was at motorola. At that time, if you wanted a phone, the only way to get it was from at t and most places. They would not even sell it to you. You had to rent it from them. They invented a concept called cellular tel aviv. They announced they were going to set people free. Theyre going to cut the wire. The second thing they said is service is going to be car telephones. As a vehicle drives from one cell to another, advanced electronic equipment automatically transfers the call by telephone line to another cell without the color knowing it. That is when i had the idea of, why dont we build a cellular system that is the way it ought to be . Personal, portable. We shut down engineering in the company and put all our efforts into building a handheld portable cell phone. On april 3, 1973, we actually demonstrated the system in new york. We had a press conference scheduled for the afternoon, but we have been approached by journalist and i decided, well why dont we give him a real demonstration . A real demonstration would be walking down the street. And that is exactly what we did. I wanted to really put a dazzling demonstration on for the journalist. I took a chance and called joel ingle. After running the at t program. I said, hi, it is marty cooper. Hi, he says. I am calling you from a cell phone. At a real cell phone. Personal, handheld portable cell phone. There was silence at the other end of the line. To this day, he doesnt remember this call and im not sure i believe him. This is an exact model of the very first cell phone. There were only two phones and existence at that time. The Biggest Issue in that first call, we didnt know it was going to be historic in any way at all. We were only worried about one thing is the phone going to work when we turn it on . Fortunately, it did. We never could have predicted what has happened to technology over the years since we created the first cell phone. A modern smartphone, it is a technological marvel. It really is incredible, all the stuff that is squeezed into the cell phone. But im not very happy about it. Part of it is because we think we can make a smartphone that does all things for all people and yet we know it doesnt do any of those things perfectly. So we still have a ways to go. Scarlet do you remember your first cell phone . Matt i remember my first cell phone. Senior year at antioch. I begged my parents for it. And yet there werent enough towers. It didnt work. Scarlet you didnt get reception, basically. Matt i had to go on the fire escape and go up to the roof. Scarlet and in the meantime the landline was right there. Everyone had the no key a nokia banana phone and i have the ericsson and no one wanted to put it next to their phone but had because it would cause cancer. Will be back in a moment. Absence makes the heart of fonder. That is why Many Americans cant wait to get to cuba and get their hands on what may be the worlds best cigars. Live from bloomberg headquarters in new york, this is Market Makers with Erik Schatzker and stephanie ruhle. Stephanie ganging up on greece. Erik google sales and profit come up short, but investors dont care. Stephanie how much do we really know about the british trader linked to the flash crash . Erik welcome to Market Makers. I matt miller. Stephanie i am scarlet fu. Tgif. Erik think goodness it is friday. I will take it off with the bulletin here. Frustrations boiled over today in latvia at the eus meeting on greece. Eu finance ministers hurled abuse. They have been waiting for greece to come up with a plan for economic reforms. That has to happen before greece can get the last of the bailout money and avert a default. Their caucus did not seem to shaken up about the experience. We have not had full conversions yet otherwise we would have had white smoke coming out of the chimney, but we are confident we can have that. It is our view that we have no right not to achieve this agreement. Matt insiders and outsiders have accused him of dragging his feet for some time now and are speculation that greece will not present a plan until june. Comcast is giving up and going home or at comcast formerly dropped its 40 billion bid for time warner cable. In the last week, opposition from government regulators really began to take shape. Executives from both companies concluded the merger would apply. They plan to call an administrative hearing which would have dragged the process out for months and cost a lot of money. Shares of amazon are up as much as 15 . Amazon still losing money but not as much as it was a year ago. The company rick ported First Quarter sales rose 15 . For the first time amazon probed out sales from its Cloud Computing division. Amazon says clad revenue was up 49 . Cloud revenue was up 49 . The microsoft ceo has been shifting strategy to focus on cloud and mobile software. It was the kiss heard round the world, or at least all the way to capitol hill. House Speaker John Boehner gave democratic rival Nancy Pelosi A Peck on the cheek while they were at a bill signing ceremony tuesday at the white house. Boehner explained in an interview with with all due respect. We have to work together. At the end of the day, its important for the leaders to have a relationship and have the leaders be able to talk to each other. She and i have a good relationship. Matt big change for your diet cola triggers, diet pepsi will not be made without the artificial sweetener aspartame. Consumer backlash against aspartame sent sales down more than 5 last year. Diet coke is in the same situation. The fda says theres no proof of the health risks from the sweetener. Ive been hearing a lot of stories lately that these diet sodas can blow to your belly more than tricking a sugared soda bloat your belly more than drinking a sugared soda. Scarlet theres a big trend towards sugar drinks. Matt there is also water that is good to drink. Scarlet matt is looking to be healthy. Matt trying to be healthy, lose weight, probably h2o. Scarlet we need to talk more about the bad and getting worse relationship between greece and its european neighbors tried tried. Hans nichols is in latvia. Hans lets start with you. Matt was telling us about European Finance ministers hurling abuse at varoufakis, calling him an amateur, a gambler, a time waster. What did varoufakis not do at this summit . Hanis he did not provide specifics as he was supposed to. He did not appear to grasp the gravity of the situation. The difference between where the euro great eurogroup once greece to go and where they are. Talking to finance ministers after the meeting, we caught up with the economy minister of spain. He said the next move is up to greece. There is a certain sense of frustration with respect to [indiscernible] we need to take advantage of the limited time we have available over the next days and that everybody wants to reach an agreement, but now the ball is on the camp of [indiscernible] hans it is still an open question on whether or not greece understands what they need to do, at least in the minds of eurozone officials. This was 18 against one. It was described as a hammering against Yanis Varoufakis. Mr. Varoufakis came out and said he thought there had been progress. He was about the only person making those claims. Uniformly the finance ministers were disappointed, frustrated and a little bit worried. Matt ive heard this kind of thing before. A buddy of mine owns greek debt. He agrees with Yanis Varoufakis on theory but said he was shocked when he went to athens and saw that severus is not doing the actual work a bit like a student who is brilliant but it does not hand in a paper. Is that a fair characterization . Hans the greeks know they have until july 26 to make a deal. They are not feeling the pressure as much. Theres another payment to the imf coming up on the 12th of may. They could fall in arrears to the ims and it would not be as bad for them as their marketable debt. Matt it does not seem like the smartest thing to do. Hans i do not think pleasing to finance ministers and making them happy is at the top list of things to do for varofuakis. Scarlet varoufakis may be under pressure from his european colleagues, but at home, how is it laying playing . Support has diminished a bit. The only thing greater than support for [indiscernible] is there was public support in greece for staying in the euro. What youre hearing creek Officials Say privately is they dont have any sort of agreement and if it is a default, that would be viewed as a political event whether it happens in brussels or frankfurt that event would be matched by another political event increase. That could mean a referendum on whether or not they want to stay in the euro. They would take that to their people. In some ways it is not necessarily difference of strategy, but difference in goals. The greeks are talking about a theoretical approach to how you deal with austerity and what they want to hear in latvia, here in riga they want a technical approach to what greece will do to close its primary surplus what they will do to grow their economy. And some ways they are talking past each other. That was clear today. The question was, can you get it back on track or have you lost too much time and too much goodwill . Matt in the next three months how often will you utter the phrase time is running out for greece very ominously . Hans i will only sing it like you sing the iliad, and i will only say it in action greek ancient greek. Matt one is the real deadline . Hans the deadline is monday run out of money, and no one knows when they run out of money. That is in part why finance ministers want to look closely at greece cost books gre eces books. To me, midmarch, if they miss a payment to the imf that could constrict their ability to use the emergency liquidity assistance window at the ecb. Big debate going on. If there is any sort of default, it will be very difficult for the European Central bank their windows of credit open to greece. That could be the difference between how greece sees this and the germans see this. The deadline is midmay. When they try to gather all that cash from the state and municipalities, which they initially said it would raise 2 billion, it looks like the number is 1. 5 billion euros. They have pooled 150 Million Euros to get from their cities and municipalities that will not buy them that much time. Scarlet time is running out, money is running out. Germany and greece dont see eye to eye. Not much has changed in the last couple of years. Matt googles new strategy is an old one, spend money to make money. How that worked very well for them in the first order. Scarlet we play the yearbook game. Take a look at this media mogul. Tweet us your guesses scarlet fu matt miller. Matt matt miller 1973. Erik likes a more creative answer. This is the second time ive seen someone in the yearbook game who has gone to new chart New Utrecht High School. Scarlet more m a activity in the drug industry, mylan boosting its bid for perrigo. The perrigo deal would be mylans biggest ever and could help the company to not get bought out. Shares of starbucks rising today, Quarterly Sales gained 18 at the worlds biggest chain of coffee shops. The app accounted for 1 5 of u. S. Payments in the order. Its the end of an era at abercrombie fitch. No longer will abercrombie only higher hunks and hotties. Signature billboards used to feature male models with ripped abs. Now the company is doing away with its notorious look policy. You dont have to be good looking to work there. Abercrombie getting rid of the legacy of former ceo jeffreys mike jeffries. Coming up in a few minutes, what the british flash crash trader is really like. The american tourists who are fired up about cubas opendoor, they want to smoke those worldfamous cigars. Are you a cuban cigar fan . Matt if ive had too much to drink, i will have a cuban cigar. I tend to not smoke cigars. For me it ruins the next three days of my life. Everything tastes like a cigar. Its not the smartest decision i make. Google has been spending money hand over fist to lure more users and advertisers. Googles at volume grew by double digits in the last quarter, more than making up for a decline in ad prices. Investors seem to like it as well. It has been a busy week for google and for its Silicon Valley rivals. Lots to talk about with jeff jarvis, a tech blogger and journalist. He is the author of geek bearing gifts. Awesome book. Thank you for joining us. First on google, we hear about what this company is doing wrong all the time but it seems they are doing something right because at least on the revenue side of things, bigger and bigger, youtube is doing well. Guest the classic search business has a cap somewhere. The cost per click is going down. Google facebook, and amazon are the three Companies Fighting to know more about us. For amazon purchases, facebook our stream of attention google for information. Matt you are the only person in the world who has a google phone. Jeff no im not. Scarlet when it comes to googles results, everybody always looks for how much is spent. Google spent a lot of money on these random projects that may or may not play out. Are the rules different when it comes to google . Do people look at it and give it a pass and for other companies they wouldnt . Jeff yes, they have so much money they can afford to spend it on odd things. They can also innovate and experiments. Think back to the days of monopoly. We depend upon googles innovation. We will talk about the fight in europe. Google is an innovation engine for america, and that matters. Matt are any of the innovations outside of search making money . The dont make money on their hardware phones. On the platform they also have youtube, which seems to be doing well as far as users and added revenue. Do they make money in these other areas . Jeff yes. Android is a data manufacturer. It is a context machine. My phone knows where i am, what im doing, and what i want. Matt the first person data they want. Jeff signals is the real industry. The eu is driving me nuts. I put it under a called euro hashtag called euro techno panic. It is getting quite hostile out of europe. The antitrust decision recently is ridiculously narrow. Europe is trying to attack google. Scarlet would it be ok if google was a [indiscernible] company . Jeff german news publishers went after google. It brought their political clout to bare, it paid off in the eu and now we are seeing the fruits of that. Matt i see a google watch on your wrist there. Not the apple watch. Jeff who needs an apple watch . Matt does it do everything the apple watch does . Jeff as far as i know. I like it, all in all. I dont think any of these products will take over the world. But its great to be able to see a text, an appointment, and an easy glance i get a buzz. Matt one of the complaints about the apple watch from josh to volsky was he could not always see the time when he looked at his wrist. Jeff its a little difficult. Matt seeing the time is a really important part of a watch, dont you think . Jeff at some point you wear a tiny computer somewhere and all of these are peripheral devices that talk to the computer. When you go into a room you can now cast things onto screens. Chrome is reduced to a tiny thing you can plug into things. The computer and display will be separate. Matt may be a computer inserted into your head. Scarlet im sure google is working on that in the google x lab. What are they trying to achieve with the watch . Jeff you do have to bring these accessories around, and they watch talks through the phone. You dont have to pull out your phone all day long. You know you will get alerted to certain things. Everybody at the the New York Times is saying, we have 42 news stories. It will be an art to give you highly relevant alerts. That will come from the company that knows you best. Matt have you noticed the new iphone update pushes the apple watch and you cannot erase the app . Another apple apps. They are useless to me, but i cant get them off my ios. Jeff the eu would go after them for antitrust. Matt professor at the graduate school of journalism at the City University in new york. Matt its time to play the yearbook game. The guy is a media mogul. He graduated from new utretcht high school in 1960. Text your guesses. Live from bloomberg headquarters in new york, this is Market Makers with Erik Schatzker and stephanie ruhle. Matt welcome to Market Makers. Scarlet we are sitting in for eric and stephanie. Matt people must be so disappointed when that cool announcer says Erik Schatzker and stephanie ruhle. Scarlet i would say the opposite. Lets get to breaking news the m a front. Perrigo will recheck the latest takeover from mylan reject the latest offer from mylan. Mylan said it was going forward, proceeding with its unsolicited hostile offer for perrigo 31. 2 billion worth in cash and stock. Perrigo is saying he will be rejecting that offer. Perrigo executives view that mylan stock price as inflated by a bid from teva. Teva made a bid for mylan. Mylan rejected that did and made a bid for perrigo. The stock still rose as they got these various offers. Perrigos executives think that the mylan offer has been inflated and is not going to stay at those levels because of tevas offer for that company. We have this threeway situation among these drug makers, and theres a lot of resistance on the part of them to accept these various bids. We will keep on top of that situation and let you know if and when perrigo goes public with that rejection. In the meantime i want to mention the european close and what we are seeing their and european stock markets. We did have a bit of a rally in european stocks today. We have german economic data. Jumping to a 10 month high in april. You would not think as they greeted negotiations dragged on the greek stocks would be higher but they are heading for the biggest weekly advance in more than two months. It seems as though greece because of a holiday there might get more time in terms of its repayment. That might be buying a little bit of an advance stock wise. Electrolux with her numbers today their numbers today higher. Pearson going lower, even after it said earnings would be up 20 this year. Matt thanks for that. Now, the vendor sarao has not spoken publicly since his arrest on tuesday. His former employer spoke to ryans Ryan Chilcote. Ryan joins me with more on this conversation with paolo rossi. Ryan, what was your take away . Ryan we are on few techs Trading Floor about 28 miles outside of london. There are close to two dozen traders here. They have been here since 7 00 in the morning. The way it works is they effectively pay a fee to a few techs and they pay a portion of their profits to the firm for the privilege of availing themselves of the resources here. That is what saurav was doing here sarao was doing here before prosecutors took interest in him. I sat down with one of the cofounders of the firm. He remembers the vendor very well. He was one of the star traders when he was here. He says hes a guy who really stood out. Have a listen. The potential to be one of the worlds great traders. He certainly has been of his generation. Ryan a couple quick thoughts from rosie. He does not buy the idea that he could have been doing the trading that the prosecutors allege from that house. He says he would have had to have been at an outfit. He does not believe that he could have caused the flash crash. He says one trader cannot do that. He couldve contributed, but there would have been a lot of contributing factors. I asked him, was he legit . Would he have been cheating . He said the period the feds are interested in, the prosecutors was after. It was interesting he said this was a guy who did not need to cheat. He was that gifted in his trading that if he was cheating, he did not need to do it. Back to you. Matt what is the story right now on sarao . Is he still in jail . Has he been able to post 7. 5 million . What is unclear to me is how much money he made. Ryan everyone is asking that question. He was granted conditional bail but he has failed to post the 7. 5 million. You have to cough up the money. The court has to confirm receipt of the funds, and that is not happened yet. The prosecutors allege that he made 40 million over that fiveyear period from 2009 to 2014. That doesnt mean he has the 40 million. His lawyer says he has 5 Million Pounds. That is why the pearl was set at that point parole was said at that point. We know he set up an offshore company. Does it have to do with that . 4. 7 Million Pounds of it was a loan. Is he unable to access that . We dont know. He was arrested three days ago and he still has not been released. Scarlet his former employer told you that nav could not have caused the flash crash and he was a talented trader. Has anyone come to his defense in terms of helping him with money . Its one thing to defend his honor to the press, another thing to put up money. Ryan no, no one has put up the money, otherwise he would be free. He has become a bit of a celebrity. I covered the two rogue traders in europe in the past. They became celebrities straight to a certain extent, nav has become a celebrity as well. There is free nav. No one is running to cough up money for him. Matt have you talked to anybody as far as a trader, even a journalist, any family or friends who think this guy caused the flash crash . Ryan i have not. Matt bloombergs Ryan Chilcote joining us from the floor of the trading room. Scarlet im sure the u. S. Government would be happy to provide papers. Matt i have not heard anyone say that he has a credible accusation. Scarlet coming up for millions of americans, their dreams have no longer gone up in smoke. They can go to cuba and fire up one of those legendary cigars. Matt cuba is entering a new era. U. S. Tourists are waiting to descend on the caribbean nation. But where do they go to experience the best hotels dining, and nightlife and were to go to smoke the best cigars in the world . Cigar aficionado has the complete guide of the best of cuba in a special issue. David is a magazines executive editor and he joins us now. Tell us about cuban cigars. We have all grown up hearing the are the greatest cigars in the world. I have always thought some of that must be because they are so hard to get for us. Guest there is the forbidden fruit for americans. You cannot get them legally except in special cases. There is that forbidden fruit. We do it annual cigar of the year contest. The won 2013. Just because a cigar is cuban does not make it a great cigar. They are best in the world, not always. Matt who makes the best cigars in cuba . David it is all controlled by the state, but there are certain factories that produce better cigars than others. There is a cigar made in one of the smaller factories. It is exceptional. Scarlet your special issue on travel to cuba, what do you say to people who are trying to avoid getting a fake cuban cigar . David if you buy in cuba on their streets there is always somebody trying to sell you a cigar and saying their nephew or cousin or friend works in the cigar factory. You dont want to buy from people on the street in cuba. It will still be a cuban cigar, but it wont be a great cigar. It wont be made the way it ought to be made. There are wonderful shops that sell the authentic product. Beautiful atmosphere, places where you can not only by the cigar, but get a beautiful glass of rum. Matt there is so much about the horrible poverty in cuba. As far as tourists go, there are places where you can enjoy buying a cigar, having a drink. Did not bother you to look around and see all the people who need food . David its a bit of a sad trip at times when you see its a country that is not changed in 50 years. But the people of cuba are proud people. They love americans. When you visit they want to show off their country. They want to engage you in conversation. They are pretty welcoming. Changes on the horizon. Some of the change has been happening since president obama made his announcement in december. One hopes that maybe one day the people of cuba will start and joining the freedoms that people outside of it have. Matt previous president s were open about cigars. Scarlet what is the innovation in cigars . David the wonderful thing about cigars that are made by hand, it has not changed in decades. The cigars we smoke and write about in guitar aficionado, they are made with tobacco and time and know how. It is something that cannot be rushed, something that is been passed down from father to son father to daughter generation to generation. Innovation has not come there and its a good thing. Matt i wonder what is best to drink with a cigar. I tend to not smoke cigars unless ive had too much to drink. If you want to be a moderate and have one drink with one cigar, what would you choose . David if im smoking a cigar in the United States, maybe a nice scotch. If im in cuba, it will be a dark rum with a couple of rocks in it, maybe a nice santiago 11yearold. Matt kicking back. Im going to watch my brothers band play at the red line. Red lion. Thanks so much, real pleasure having you on. I would love a chance to go down to cuba as soon as i can. Scarlet i think a lot of people are saying the same thing. Matt for the cars as well as the cigars. Scarlet and the culture. Its time for the top stories of the morning. Lets begin with shares of american airlines, they are up today. Profit tripled. The mystic travel status strong and fuel costs declined. The stronger dollar hurting international sales. American plans to cut capacity on overseas routes, like its rivals. Samsungs new galaxy s6 edge smartphone is more popular than expected. The company has started production at a third factory. That will allow samsung to more than double its monthly output. Samsung has predicted record sales for the slide, which includes a phone with a traditional flat display. Fan duel with have a prominent role in the big fight next week. Fan duel has purchased naming rights to the belt line of Floyd Mayweathers trunk. No word on how much [indiscernible] is paying. Matt one of my favorite car websites has done a series of great articles about Floyd Mayweathers cars. He has milliondollar supercars exotics. Yet he never drive son. Scarlet hes probably waiting to retire and then he can go all out. Matt its friday, its time to play the yearbook game. This guy is a media mogul. He graduated from New Utrecht High School in brooklyn in 1960. Scott bail is a new utrecht graduate. And this guy, who is it . Matt here he is a media mogul who graduated from high school in brooklyn in 1960. Who is he . Scarlet we need to say which high school. Matt New Utrecht High School in brooklyn. Scarlet scott bail. Matt have you seen the eagles documentary . Fantastic. It is david geffen. A lot of people guessed it correctly, including ken, one of my favorite tweeters. We picked a different tweet to show you our winner as added by the producers. He says the one and only david geffen, one of the best deal makers of all time, unlike the clowns at comcast. Scarlet i was just checking on our matt Brian Roberts knew that might not go through. Scarlet david geffen 700 billion. Julie Bloomberg Television is on the markets. Lets take a look at the action on the street. Midway we have earnings. The dow and s p not quite at new records, but close to it. Joining me for todays options insight is james from l. A. Trader with keen on the market. Hes out in chicago. As we are getting at or near record highs in major averages, are you seeing people start to buy more Downside Protection . Are people getting more nervous about a pullback here . James we are really not seeing that because we take a look at the markets here, new record and a nasdaq, s p futures five handles off their alltime highs, were being pushed up like positive earnings we see out of Companies Like starbucks google, amazon, microsoft, all higher today. We are seeing the vix below a 12 handle here. That tells me there isnt much fear in this market here and not much Downside Protection being bought. With volatility levels this cheap, if i was a trader who had concern about the market going forward, now would be the time to look for that protection at a cheap price level. Julie are you one of those people who is worried about potential fall here . James absolutely. We are touched off of these levels two times over the past two months. If we fail at this level, we could see a lot of downside. Im not necessarily convinced that will happen, because earnings have been relatively positive. We are seeing strong moves in markets overseas, japan and shanghai touched multiyear highs this week as well on positive economic data. I would take all my positions the options so i have built in risk reduction. Protection. Julie we have earnings from apple after the close on monday. It looks after the past four earnings reports have traded higher. The implied oneday move on this one is 4. 5 . What kind of trade are you looking at setting up for those earnings . James we are just below the 130 level. Market makers are implying a move around 6. 70 through next friday. I will be looking to get long apple with an upside target around 136. I think we will see a solid iphone number. I think we will get some color on the watch sales. Im looking at a call spread play in apple for next weeks expiration. I can buy the 134136 call spreads for around . 50. I can triple my money through next week if apple trades up. James julie what is your risk here . Sometimes the come out and they are pretty cautious. James that is the name of the game throughout this entire earning cycle. We have seen solid numbers. I have limited risk. My risk is capped at that . 50. Im willing to lose that . 50 should my trade not work out especially considering i get 3 to 1 if im right. Julie thank you so much. Pimm welcome to money clip. Where we bring together the best stories and interviews and videos in business news. Im pimm fox and heres the rundown. More details on the scandal that led to record fines for deutsche bank. The apple watch officially goes on sale today. European finance ministers shutdown greeces attempt to find a shortcut. And an exclusive interview with the former employer of the trader accused