actually what she does, de—uniqueness of taylor is that she speaks for an audience that are not often spoken for, which is just the young person and that is why we feel the connection.— the connection. there was a shift because she _ the connection. there was a shift because she had _ the connection. there was a shift because she had to _ the connection. there was a shift because she had to take back- because she had to take back ownership of her creativity and in that way became almost a business. absolutely, she's been running this business, taylor swift, they call management her family business because it is her mum, her brother, her father. because it is her mum, her brother, herfather. it is because it is her mum, her brother, her father. it is quite closely managed and taylor herself has a lot of direct input. managed and taylor herself has a lot of direct input-— of direct input. do you think, tickets change _ of direct input. do you think, tickets change hands - of direct input. do you think, tickets change hands for - of direct input. do you think, tickets change hands for a i of direct input. do you think, | tickets change hands for a lot of direct input. do you think, i tickets change hands for a lot of money and do you think that it therefore means she is crowding out therefore means she is crowding out the market by virtue of the fact that people are so desperate for the music and to see her? t that people are so desperate for the music and to see her?— music and to see her? i think ta lor, music and to see her? i think taylor, there's no _ music and to see her? i think taylor, there's no denying i music and to see her? i think. taylor, there's no denying that music and to see her? i think i taylor, there's no denying that she has a huge market, a majority at the