and they have been excited to watch their does come up others accuse them of being industry plans and don't like that it is preplanned on tiktok, feeling a bit too orchestrated. find preplanned on tiktok, feeling a bit too orchestrated.— bit too orchestrated. and it seems to — bit too orchestrated. and it seems to be _ bit too orchestrated. and it seems to be coming - bit too orchestrated. and it seems to be coming morel bit too orchestrated. and it | seems to be coming more of bit too orchestrated. and it - seems to be coming more of an essential tool for the music industry because it has such huge penetration, doesn't it? absolutely. tiktok dominates the charts these days. if it is popular on tiktok is popular on spotify and the way that tiktok has reshaped the music industry has reshaped the music industry has reshaped the industry and ec stars like lil nas x and doja cat and it really is the place of online talent. i5 doja cat and it really is the place of online talent. is the death knell— place of online talent. is the death knell for _ place of online talent. is the death knell for record - place of online talent. is the l death knell for record labels? i think they can go to tiktok to scout out talent but it really does flip the dynamic a little bit. used to get signed a record label to get fans and acreages produce music in your bedroom, up millions of