One might be tempted to say this was a reactive thing, that Snyder is thumbing his nose at the ubiquity of sweatpants in the age of lockdown. But it's not. Snyder sells sweatpants, too! (Don't tell me you haven't seen his collab with Champion.) In fact, there's no grand design to the timing, other than the fact that Synder synced up with Eric Goldstein—a denim veteran who helped launch Ralph Lauren's RRL line and Gap's 1969 collection before co-founding Jean Shop—and decided to perfect his selection. Now there are three tiers, ranging from an everyday Stretch option to a special-occasion Small Batch offering. Lucky you. Lucky me. Lucky