The Vitamin Shoppe® Partners with Kim Lien Group for Retail and Wholesale Distribution in Vietnam
The partnership's first retail location opened this month in Hanoi, offering a wide range of The Vitamin Shoppe's trusted, proprietary brands in vitamins, supplements, and sports nutrition products
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SECAUCUS, N.J., Jan. 25, 2021 /PRNewswire/ -- The Vitamin Shoppe
®, an omni-channel specialty retailer of nutritional products, today announced a partnership agreement with Kim Lien Group for the Vietnam market. Under the country license agreement, Hanoi-based Kim Lien Group will open and operate The Vitamin Shoppe stores in Vietnam, as well as launch wholesale distribution of The Vitamin Shoppe family of proprietary brands in Vietnam.