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During the pandemic, beauty industry pro Susanne Langmuir (best known for founding Bite Beauty, which she sold back in 2014) was inspired to dive head first into her newest project. The time has now come to introduce you to LIXR, a new brand of lip elixirs that feature aromatherapy benefits. “They have therapeutic-grade essential oils and aromatics that have been used for centuries for their mood-altering benefits,” says Langmuir. “After 25 years of traveling around the world sourcing aromatics, I was inspired to create LIXR using these ingredients that I’ve sourced in a sustainable, cruelty-free way. I think this endeavour is really appropriate for what’s been going on and how we’ve all been feeling.” The lip treatments are available in six different scents ($28 each and available in either a tinted or a clear version) and there’s also an overnight lip mask and a lip polish. “Aromatherapy comes with scientific proof,” says Langmuir. “We know [there are scents] that can calm the mind and induce feelings of relaxation. And so, LIXR was born.”

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