Taboola begins trading on Nasdaq under code TBLA
July 1, 2021 10:14
Taboola has announced it has become a publicly listed company today, trading on Nasdaq under the ticker symbol “TBLA”.
The announcement:
Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced it has become a publicly listed company trading on Nasdaq under the new ticker symbol “TBLA”.
Taboola joins Nasdaq at a time when online advertising on the open web accounts for more than an estimated $US60 billion in spending per year. This market is highly fragmented and has traditionally relied on ad formats such as banner ads, which can lack relevancy and efficacy. Taboola uniquely taps into this estimated $US60 billion market through its recommendation platform which renders editorial and paid recommendations natively, in contextually relevant moments, across more than 9,000 of the world’s premium digital properties with