We might not even be a full third of the way through 2021, yet Wollaston-based footwear and accessories label Dr Martens has already had more collaborative wins than the entire span of last year. So far, the British brand that is best known for its oil-resistant rubber soles has partnered with Rick Owens on a range of lace-heavy Bex platform-sole boots, Japanese brand Undercover to deliver a range of corduroy 1460 8-Eye boots and Tyler, The Creator-approved Suicoke on strappy, ribbed sandals. Elsewhere it has also worked with Yohji Yamamoto, the estate of Keith Haring, Lazy Oaf and even Hello Kitty.
Now, Dr Martens has turned its attention to the big guns of the streetwear industry, Supreme, the skate-infused brand which was founded by James Jebbia in 1994 and was bought by VF Corp in 2020 for a cool £1.6 billion.