The game unfolded at Allegiant Stadium in Las Vegas, Nevada, with kickoff at 3:30 p.m. PT/6:30 p.m. ET, following a half-hour entertainment segment featuring Reba McEntire's rendition of the National Anthem. The halftime show, headlined by Usher, featured A-list guests including Alicia Keys, H.E.R., Will.i.am, Lil John, Ludacris, and Jermaine Dupri.