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Kayla Lau’s collection of gym clothes, athleisure wear and accessories are designed for every woman in battle. Battling with self-esteem, body shaming, fighting online bullying. She hopes women feel empowered, comfortable – and on trend – while wearing her creations.
As a popular fitness KOL from Hong Kong, the fit and fab young Kayla Lau has a faithful following on multiple social media platforms. With brands sending her products, wardrobe and accessories to flog on her influential account, it was just a matter of time before the young influencer launched her own label.
She calls her brand Metanoia, which, by definition means “a profound transformation.” You’d think it is about the body’s conversion, but as she reveals, its intrinsically about the outer and inner transformation she’s attained after facing unwarranted online abuse from the strange and strangers. Trolling her for no plausible reason, she’s had to battle anonymous demons – powered by fake profiles on Instagram. How she found empowerment in self reflection and blocking out the hate. At the same time, she forged ahead with her own business model, and life-goals.