Sony unveils new Bravia XR TV lineup

Sony Electronics has announced the new Bravia XR television series, including Master Series Z9K 8K and X95K 4K Mini LED models, Master Series A95K, A80K 4K OLED model, and X90K 4K LED model. Powered by Cognitive Processor XR, the unique XR Backlight Master Drive precisely controls the latest generation Mini LED backlight in the Z9K and X95K series for incredible brightness.

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