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Sony Alpha 1 full-frame mirrorless camera launched in India.
Sony has launched its new full-frame mirrorless camera 'Alpha 1' in the Indian market. The camera has been priced at Rs 5,59,990. According to the company, 'Alpha 1' combines high-resolution and high-speed performance at a level that has never been accomplished in the world of digital cameras.
"'Alpha 1' breaks through all existing boundaries raising the bar for what creators can accomplish with a single camera allowing them to capture and create what they have never been able to before," said Mukesh Srivastava, Business Head, Digital Imaging Sony India.
The camera comes with a 50.1 MP full-frame stacked Exmor RS image sensor. The newly developed image sensor is built with integral memory and paired with an upgraded BIONZ XR imaging processing engine, making it capable of shooting 50.1 megapixel images continuously.