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Social Beat has won the global digital mandate for Jaquar World. The agency already handles the brand’s digital mandate for the Indian market.
As per the new mandate, the agency will be responsible for growing the brand’s awareness in the global market through social media. It will also aid the brand to achieve its goal through social media campaigns on Instagram, Facebook and LinkedIn, as well as performance marketing for priority countries.
The account win did not involve a multi-agency pitch and will be handled by the agency’s Mumbai office.
Sandeep Shukla, head, marcom, Jaquar Group global operations, said, "Our journey towards scaling up online globally extends with Social Beat and we are happy to continue our association with this young and energetic team!”