To maintain privacy, Replica's models are based on ‘synthetic populations’
Urban data platform Replica has secured US$41 million in Series B funding.
The round was led by Peter Thiel’s Founders Fund, joined by previous investors including Innovation Endeavors, Sidewalk Labs, Rise of the Rest Fund and Firebrand.
Replica began as a project within Sidewalk Labs in 2017 and was spun out as an independent company in 2019. It gives city planners, transport authorities and private companies insights into how people move throughout a city as well as examining economic activity and changes in land-use and demographics, to inform policy and spending decisions.