Almost entirely recorded remotely due to COVID, Gomez wanted to work with artists that she “admired and respected within the Latin community.” She tapped multiple Latin GRAMMY® Award-winner Tainy [Bad Bunny, J Balvin] and NEON16 as executive producers. Tasked with bringing Selena’s musical vision to life, Tainy expressed, “To be reunited with Selena on this project was amazing. We wanted to merge work I've been doing with the pop arena Selena has always mastered, to create something that was authentic to who she is. I’m a huge fan of her work and to have this responsibility has been an incredible honor.”