Seed money: Black entrepreneurs hope pandemic gardening boom will grow healthier eating
Ietef Vita had planned to spend most of 2020 on the road, promoting "Biomimicz," the album the rapper had released on his #plantbasedrecords label in January. Vita, known to his fans as "DJ Cavem Moetavation" and "Chef Ietef," had those plans unexpectedly cut short.
"We were in Berkeley, California, on Feb. 29, playing there and literally got out of town right before they shut the whole country down," recalled Vita, 34, who has performed for the Obamas and is widely considered the father of what's known as eco-hip-hop. "It was scary."