In the UAE, where luxury cars cruise down futuristic highways, mind-bending skyscrapers amuse at every turn, and dreams take flight every single day, insurance is not just a financial safety net – it is the key to peace of mind. Sukoon – meaning peace of mind in Arabic, Hindi and Urdu, the three most widely spoken languages in the UAE – has insured the lives, health and wealth of more than 830,000 satisfied customers for nearly five decades. Defined by, and known for, its award-winning customer service, innovation in product offerings, and industry-leading digitalisation, Sukoon Insurance is a protection powerhouse – a reference in the region for customer excellence. The insurer of choice For 48 years, Sukoon is the UAE’s go-to insurance company, with three generations of customers relying on it to protect what matters most to them. Offering comprehensive insurance solutions for health, life, motor, travel, and home among others, Sukoon is a one-stop shop for individuals and businesses seeking comprehensive, reliable protection. Sukoon’s trusted insurance products are equally complemented by its award-winning services and standards. With more than 650 insurance professionals, in-house customer service, and insurance administration set-ups and omni-channel touchpoints (including branches, digital platforms and partner distribution network), Sukoon has everything in place to be there for you 24/7. Unrivalled customer service remains the company’s single-minded focus. By forging lasting relationships with its clients, Sukoon delivers on its promise to provide ultimate peace of mind by making its clients feel safe, satisfied and cared for year-round.