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SchoolMint Acquires Bright Minds Marketing to Expand Strategic Enrollment Management Capabilities, Bolster Student Enrollment for U.S. Schools
March 11, 2021 GMT
LAFAYETTE, La.--(BUSINESS WIRE)--Mar 11, 2021--
SchoolMint ®, the leading provider of Strategic Enrollment Management (SEM) in PreK-12 education, announced today it has completed the acquisition of Bright Minds Marketing.
Bright Minds Marketing has become one of the nation’s leading K12 enrollment and marketing consulting firms, providing schools and districts with strategies and tactics that help increase student enrollment.
SchoolMint CEO Bryan MacDonald said, “Customers have always looked to SchoolMint to provide best-in-class tools for attracting, enrolling, and retaining students, families and teachers. Bright Minds Marketing is the perfect complement to our software. By combining SchoolMint’s strong SaaS SEM capabilities with Bright Minds Marketing’s proprietary best practices, personalized marketing consulting, and specialized enrollment services, schools will have the ability to not just manage enrollment… but to increase it.”