Samsung Electronics will begin mass-producing high-bandwidth memory (HBM) chips for the booming artificial intelligence (AI) market in the second half of this year to catch up with SK hynix, the market leader in the nascent AI memory chip market, according to industry analysts, Monday. As the market for generative AI services continues to grow, HBM chips used for AI servers are gaining traction in the memory chip industry, which has been struggling with falling demand.