Refills are not only for shower, bath or body care products sold in supermarkets! In order to meet new consumer expectations, luxury beauty brands also are offering perfumes, make-up or facial care products in refillable formats, and consumers are responding, as revealed by a recent study by The NPD Group, unveiled last December during the Fragrance Innovation Summit organised by Premium Beauty News in Paris.
As brands strive to reduce their environmental footprint, bulk sales and refill...