S4 reports revenue surge as Sorrell says it's been a benefactor of cookie crumble
S4 Capital has posted a 35% rise in like-for-like revenues to £122m for the first three months of 2021, with comparable gross profits up 33% to £104m.
The business, founded by former WPP boss Sir Martin Sorrell, has upped its sales and earnings outlook for the year, saying it is now expecting 30% like-for-like revenue and gross profit growth this year, up from 25% previously.
The Media Monks owner has credited the acceleration of digital advertising, a “frenetic” new business market and investments in first-party data for its robust financial performance.