Transcripts For RT Documentary 20240714

Long sit fish manages to swallow trivial plastic objects and i mean occasionally you might find a brand name such as this. Bottle label and what is this says is a label from a water bottle dishonored bottle clearly and found amongst the lancet. Is a. Design design is a pretty well known. Bottled water company. You know finding finding a label such as this in the stomachs makes it that easy to determine where you know where it may have originated. This is always more to things than just what you see. Is just water in the bottle. In fact does sonny is one of the worlds best selling brands. And if youre not familiar with you will certainly know the name of the group behind it the Cocacola Company. Everyone knows cocacola but not everyone necessarily knows that the group is in china. Dozens of other brands just sunny as part of the Cocacola Company and sprite 2 there is also minute maid powerade and of course from one of the companys flagship brands. Every year the group sells more than 120000000000. 00 bottles across the globe thats almost the bottles the 2nd and this mass production is creating a devastating mass pollution. In january 28th the multinational made a bold announcement by 2030 the brand is promising a World Without waste. And its James Quincey cocacola c. E. O. Who is leading the movement. What we need to create is the circular color we need to create value for that theres absolutely doable a World Without waste thanks to unlimited Plastic Recycling but how reliable are the promises that this multinational can recycling really make this problem go away. With plastic becoming a global catastrophe reinvestigated the companys promises and on competence secret strategy which contradicts that convincing prejudice and none of us for the world we dont sit by and dont resist he said no effect on the political focus for decades the multinational has been aware of the damage that its plastic bottles off capable of causing but responsibility has never appeared to for long then. What is the reason behind this because ultimately it means it means higher costs for them in africa offering the soda giants american headquarters we are going to expose the truth behind the socalled recycling economy that coke is trying to promote and invest the money here. I dont want them in there but you got to get to see this particular motel yet again thats a night to. Come on one last drink for the road welcome to the Wonderful World of the plastic promises if the Cocacola Company. Cocacola and plastic have a longstanding relationship and one that is full of surprises. To find out more we traveled to the United States to meet a man who is well informed on the subject he lives in this small house in the dounia. I got back nice to meet you nice to meet you yeah really welcome to. You know this is going to 5. Yeah i know what i have to drive was good that i wanted to run and yeah. But elmo is a historian. Hes the author of a book about cocacola a best seller it retraces the multinationals and time environmentalists strategy particularly from the sixtys on woods when past it began to revolutionize Consumer Society we began to see massive amounts of litter piling up around the country cocacola tried to respond to this wow were getting blamed for all this aluminum waste all this ultimately Plastic Waste what do we do and one of the things they did was partner with a Organization Called Keep America Beautiful what do you here Keep America Beautiful you think like wow this sounds like an organization. Started by a bunch of kind of bearded environmentalist released thats what i thought. You know because you see this sign everywhere in the United States still a very present organization but it was founded surprisingly by the beverage burning in canning and Packaging Industries right the idea was that lets tell consumers there are the bad ones there the litter bugs are throwing us away industry shouldnt be blamed for all this waste. And so this native american looking like a character from an old weston makes the Keep America Beautiful and huge that sense some people. Are bright. As one species. And this guy throws in his car he throws this packaging waist down it is feet and then and this great camera man lifts the camera up towards the crying indians face and theres a tear in the snare and it comes on the screen and says. People start pollution people can stop it right and its this message of. Consumers are the problem right not us industry but consumers are. Since the success of this ad that in the u. S. In the seventys Keep America Beautiful has branched out. Now there are organizations throughout the world designed using the exact same model and who is backed by the company with the red and white logan. To understand how cocacola is recycling its reliable old consumer guru technique we have to go to their son i not to the chateau but to an event that is being held at the town. It is an important conference with several elected officials from all over europe and theyre here to speak about the plan and thats at that and its serious stuff theyre even discussing the color of that trash cans that never found. The ball. That he immediately goes. To conclude the meeting the guest of honor makes a speech this time its the director of keep scotland beautiful an association partly financed by cocacola like Keep America Beautiful and it seems Derek Robertson is a plant of soda. And listen closely some of his slip ups are extremely telling. I have a clear well i dont finish and so all of the things out. There get get. As it does here we do care what fire she. Vanished as well to the south and came to something right here on. The emphasizing individual rather than collective responsibility clearly nothing has changed since the advertisement of the native american crank. Assume that you were drinking coke or this morning is the single use bottled plastic of the problem today. Because they are in fact. Stick packaging has a very useful function in society and we need to we need to remember that the products are very creative they are very very useful and they obviously perform a function as important as how we again as individuals dispose of these packages so cocacola for example one of the packaging rightly want to be ready to get a fiery safely amused at. What you dont want to and then environment according to the head of the next says he ation which claims to fight against pollution cocacola is supposedly the example to follow but does he admit to being financed by the american multinationals he asked the question a few minutes later who is financing your targets. In order to finance his attacks are you but if it is. What you want to doing here i dont know i mean im asking you these are alleged to be until this question i see my organization and scotland as my digital ok im fundamentally through tell you im committed to that will i volunteer my saying ok. By asking the finance question we have identified it touchy subject the conflict of interest in this book of conflicts of interest do you think theres going to continue as i said see of thing you are trying to create a measure of our fun site of interest about one thing youre trying to do you think there is one no we are one source are you have sponsors again thats its a different model and im not there to start explaining her child isnt that the secret to her doing and good humor characters if you were to see see what it says bring her to our house once i want an option of this Coalition Government discouragement us policies and they hire experts and some companies and some companies and i think. That i want to join more than. Mcdonalds bring starbucks. Most of real or some big brand names. We had to insist since the sixtys cocacola has been paving the way for other. Multinationals. Thousands of american men and women choose to serve in the countrys military and the decision. Every song came to a complete. The day that i was raped. You know told to shut up with it kill me and i see how it destroyed my life any screamed at me and he made me come in and you graham my arm and he raped me with his birthing curia if you take into account that women dont report because of the extreme retaliation its probably somewhere near about half a 1000000 women have now been sexually assaulted in the us military rape is a very very traumatizing tat happen but ive never seen trauma like ive seen women who are veterans who have suffered military sexual trauma reporting rape is more likely to get the victim punished and be offended and almost 10 year career or chose very invested in and i gave a sex offender who was not even put to justice or put on the registry this is simply an issue of our in violence male sexual predators for the large part of target whoever is there to prey upon whether thats a man or when. We was a cattle republic because we think it would be fear to our people i want to contribute to the well for europe into the European Values of democracy of equality of dialogue of peace and we think that we are ready to call tribute. To this new europe but this part of the euro mean the European Community and constituency was a big deal. Thats the problem why cant we accept that possibility in the 21st century. If you. Dont think the world. Thats for sure for the. Laws on the call today come to recall know youre going to visit the falls so if your doctors come and you can see a child and you tell me if all the books of them. There was a lot theyre not something. Youre going to do with the condition of the song good on you shes on that you know found a soft spot will not keep you down at this time i dont. Need to promote. Confusion only wonderful committed to 52 continue a community yourself to pull the ripples for the way. But for the fall. But what if the soda giant really had decided to change a few months ago upon launching its program for a World Without waste the Company Announced a set of very ambitious measures to resolve the plastic pollution problem for cocacola the solution is recycling the concept is simple collect used bottles to make new ones out of them. Cocacola promises to put 50 percent recycled plastic in its bottles by 2030 and thats on the global scale. Is absolutely doable theres a model there for the chinas another pulse of the world on how to create value out of plastic and get it. We used. Of course that would be great news. But with all that we have learned about the companys strategies we wanted to check how often they actually keep their promises the American Company has been promising to make bottles out of recycled plastic the years take the year 2008 for example in its report on Sustainable Development cocacola announced that it wanted to put 25 percent recycled plastic in all of its bottles by 2015. For a long time we sought to find any trace of this in the report from 2015. The Company Never clearly states whether or not that promise was kept we end up finding a single figure 12. 4 percent at 1st glance its easy to believe that this is the percentage of recycled plastic used by cocacola but after taking a closer look 12. 4 percent turns out to be the total percentage of recycled and renewable materials used the problem is that recycled and renewable plastic are 2 very different things. To decrypt the soda giants dog and we arranged a meeting with an ngo that has been interested in the Cocacola Group for a long time. L. N. Bush is a specialist in ocean pollution and shes going to explain how the multinational twists words and statistics. Are best. Ssage better to project past sort of the visit of the most i mean the less they are a little. Bit supplanted have a country. Lets take this wired to divide. Back to the 11th renewable plastic is essentially plastic made from a plant base but its still plastic and therefore its still bad for the environment that clears up the words now lets move on to the statistics. Not 7. So 60. Thats set for the plastic or sickly. Day when youve had a special project a fundamental difference and we are clearly very far from the target from the n. G. s point of view cocacola is recycling targets are 1st and foremost a marketing ploy to ensure that the consumer keeps buying their plastic bottles. Its. A whole lot of us you clash. Lot of snow 3 pts. Later corelate secure sasha sabbats. At sanju would have called you son class to tell you. The truth of college costs. Says to the. Cocacola subtle statistical distortions are bad but the worst is yet to come. We uncovered something far worse in this envelope which contains dozens of letters and internal records from cocacola these documents should have remained confidential but they were published anonymously on the internet a few months ago we carefully sifted through all the information and found that we could not be further from the ambitious a World Without waste slogan. Emmetts the mass of information this document caught our attention its dated from 2016 and signed by the coca colas law being manager in brussels. The bullet points are all the measures that europe could adopt but which do not coincide with coca colas interests. In the mix we find Carbon Pricing restrictions on the usage of caffeine and eat you ban of advertising to children under 12. 00. In other words anything that could lower the companys turnover figure on the right theres a circle entitled fight back these are all the european measures that cocacola has decided to fight against through lobbying. And amongst the measures that cocacola downright refuses we find increased collection and recycling targets. You heard it cocacola wants to fight against increased recycling targets in europe while theyre promising the exact opposite in their public pledges. Other talent. Got ties in. Our ministry to. Sit out. In that fight back category we also discovered that the Company Wants to fight against the deposit system. This is one of the systems that is actually effective in combating pollution and the oldest in the game are well aware of this. Deposit system works like this when you buy your drink you pay lets say a euro for it and you also pay an extra charge the deposit lets say 0. 20 per bottle in total itd cost you 1. 00 euro 20 but if you bring back the bottle youd get your 0. 20 back and so all of a sudden no one wants to throw their bottles away anymore. And what is most ironic is that the returnable bottle is virtually how cocacola began in the fiftys a bottle of coke was not always served by a pin up girl instead it was served in a glass bottle with a deposit. So once empty the bottles would go back to the factory where they would be washed and reused this creates significantly less waste for the environment. The system worked very well but coke decided to put an end to it and use plastic instead completely disregarding one particular scientists recommendations. Would you like to know how coke decided to get rid of the return of old bottle that the company has correct at. Attempted to keep this story from getting out but we tracked down the only man able to tell it. Today he is enjoying a discreet retirement in michigan in the United States im going to have to reach him nice to me its nearly thank you very much for the look on our precentor thank you thank you like knots. And this gentleman is called us and down aked he what the american environmentalists agency infinity is hes also the 1st engineer in the world to investigate the ecological impact of cocacola bottles. That does a very imitation there are smaller the typical quote battles about this from this big green translucent all risk less. Obvious to us. Than down a is referring to the beginning of the 70s. That was when the Cocacola Company began to show an interest in plastic and to reach out to ems. What they wanted to know is if you take into account in all other and environmental impacts on nature what is the best system the engineer works for over a year comparing the environmentalists impact of glass bottles to that of any 1000000 cans and plastic bottles he costs analyzes the data makes graphs does complex calculations and he finally comes to this conclusion a glance at the table shows that the returnable glass bottle provided it breaks through 15 trips before it is discard is the ecological container proposed also. Thanks to this report the Cocacola Company knows full well at the start of the seventys that return a bull glass pollutes significantly less than plastic. But the company would never publicly share this information. We put this together for them. They didnt publish it you know why. They were not interested in it to have airing the public see the the total picture why because they want to keep it in keep it quiet as to which way they were going to go. This is the new life way plastic tube i watch them slowly introducing the plastic bottles easy go. For someone to i even remember clearly want im going to hold going omen saying to bridget my wife as a theyre going to plaster bottle told you they would and they are not growing its just a 1st step serialized that 10 eco plastic bottles playlist and one glass bottle. With this ad that for its new plastic bottle released in 1975 cocacola various aston danis report once and for all. Its life is tough its easy to let. The American Company never looks back cocacola imposes its plastic bottle everywhere and then isnt the only one flooding the market its a tidal wave from the eightys on with plastic devastates beaches. And the 1st ecologists begin to protest against pollution. Certain american states consider a forced return of the deposit. Little do they know the companys immense power. Cocacola has been a significant force behind. Fighting legislation that would put deposits on containers or put some kind of price on packaging waste there are newsletters that talk about all the successes that cocacola is having around the country and its almost like this great you know celebration letter every day every week we defeated this deposit system in this state and we defeated it here why do you think they were fighting so hard against deposit system want as the reason behind this because it ultimately means higher costs for them in the end this was a way of this was forcing them to internalize their pollution costs this was a market mechanism thats very smart to try and get industry to recognize that you have to deal with this waste. Banks geysers financial survival they say money to develop. G. D. This is the central bank support dying at the moment im going to call them right now they stopped. Well you know that they were kind of adopted because we were called pirate the so long. I mean theyre in this small ball and if you dont harp on here and you get. The limited films did being told they should already 90 percent of the darn done and it wont be calmer. Cons 15 scoops 75 tons to do it several times a day with a big lead no you get an idea right. Simple. We have to understand we can. Still used to just. Be with me this will be business deal more you are. Doing this because i want the future world to the future generations to have out and enjoy the ocean we have. To make this manufactured consent instinctive public will. When the ruling classes project themselves. With the financial merry go round listen to the wimps that. Night we can all middle of the room signal. To leave the real news room to the world. Making headlines today the u. S. Continues its strong on tirana rhetoric now accusing toronto of attacking the Oil Facilities despite some of the rebels saying they did it the accusations as a lie. While washingtons stance on the wrong didnt soften even off the case u. S. National security advisor john bolton was fired this week by donald trump. Also in the stories that shaped the week an american t. V. Network soofi told presenter although another channel for describing them as paid russian propaganda we look at the track record of the m. S. M. He seemed most in question when it comes to making claims about the crime