Deseret News
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Jeffrey D. Allred, Deseret News
This article was first published in the
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A few weeks ago, I wrote about how creative, on-short-notice solutions to the pandemic executed by staffers at The Church of Jesus Christ of Latter-day Saints led to a record-setting global audience for general conference.
It’s happening again with another conference sponsored by the church in downtown Salt Lake City.
First, it’s important to note the excitement generated annually by RootsTech Connect. It isn’t just for genealogy geeks. Every year, the headlining speakers seem to make bigger headlines. And the audience swells.