Adrienne Bell, Esq. (484) 270-1435
Toll free (844) 887-9500
Root provides insurance products and services in the United States. Root has historically focused on auto insurance and operates a direct-to-consumer model that serves customers primarily through mobile applications, as well as through Root's website. Leading up to and following the IPO, Root described itself as an innovator in the personal insurance space with a new data- and technology-driven business model that was ready to disrupt traditional insurance markets and capture disproportionate market share, in part because of Root's telematics-driven approach to insurance—i.e., the collection and transmission of vehicle-use data through devices. On October 29, 2020, Root filed a prospectus on a Form 424B4 with the U.S. Securities and Exchange Commission in connection with the IPO, which incorporated and formed part of the Registration Statement (the "Prospectus" and, together with the Registration Statement, the "Offering Documents").