âSpace Jam: A New Legacyâ isnât really a movie. It is a commercial. But letâs be clear, âSpace Jamâ was ALWAYS a commercial.
The original âSpace Jamâ was a spin-off of a series of popular Nike ads starring basketball legend Michael Jordan and Bugs Bunny, so being a feature length ad is baked into the DNA of this franchise. Warner Bros. just really leans into it with the whole movie becoming a giant ad for the studioâs intellectual properties.
The cynic in me wants to hate this, but â taken for what it is â it is sorta fun. After all, some commercials can be very entertaining.