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April 14, 2021 finance & economy
Renowned French Sommeliers Appointed as Ambassadors for “Awasake,” a Sparkling Japanese Sake Exported to Over 25 Countries and Regions Throughout the World!
The Japan Awasake Association (Representative Director: Noriyoshi Nagai, President of Nagai Sake Inc.), an association established by brewers of sparkling Japanese sake “Awasake,” which is produced by combining traditional sake production methods with advanced technologies such as secondary fermentation in the bottle, held a press conference at the Kanze Noh Theater, a sanctuary of Japanese traditional culture, in Ginza, Tokyo, on Tuesday, March 9.
There are currently 27 brands of Awasake that have been certified through a strict screening process and comply with standards such as being clearly transparent, and having a ray of beautiful and fine bubbles through maturation. Of these, 20 varieties are exported to over 25 countries and regions throughout the world, including the United States, Australia, Hong Kong, and Singapore. In recent years, Awasake has attracted much attention for the rapid increase in the number of sake-related awards it has received overseas.

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