Every month over the next 24 months, the agency will release an ad celebrating a former employee who has gone on to achieve success and fame in advertising, and beyond.
The first in the series is Virat Tandon. Tandon joined Rediffusion in 1993 as an account executive in its Delhi office.
Diwan Arun Nanda, chairman and founder, Rediffusion, said, “Rediffusion has a proud history not just of the clients and brands it has handled over the past 48 years, but also the talented professionals who worked at Rediffusion over the years and left their indelible stamp on the agency. This campaign celebrates our stars who spent some part of their professional innings at Rediffusion, and then moved on to attain stature and esteem in the ad industry, media, movies, academia, and more. This campaign toasts their success, and thanks them for having been part of Rediffusion’s incredible journey of nearly five decades.”