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Somdev Sen, Chief Marketing Officer at MTN Uganda speaking during the launch of the MoMo Nyabo third edition.
For three years now, Telecom giant, MTN Uganda runs an annual Mobile Money Promotion known as MoMoNyabo. All MTN customers are eligible to participate and they are required to perform an MTN MoMo activity such as buying airtime, sending money or making payments in order to be stand a chance of winning.
The Covid-19 pandemic presented a different scenario with people’s lives being affected adversely affected both on a personal or business perspective. To that end MTN decided to stand with its customers as they were going through the rebuilding process. This year’s MoMo Nyabo promotion focused on giving out Mobile Money prizes with the aim of helping people to financially rebuild following the devastating effects of the Covid-19 pandemic that has left many people financially struggling.