Radical Lexus concept teased
New brand vision will be detailed with electrified concept as production model to launch late 2021
Lexus has issued fresh teaser images of a soon-to-be-revealed concept car that previews a radical new design direction for the premium brand.
Delivering its 2020 sales results today, which at 718,715 units reflected only a six per cent downturn in last year’s pandemic-struck global auto market, Lexus International president and chief branding officer Koji Sato said the Toyota-owned luxury car-maker is preparing to unveil a new “brand vision” that will be reflected in the concept.
The first production model to spring from the concept will also be launched this year.