Planet Marathi Group has partnered with Vistas Media to launch a new OTT platform called Planet Bharat in November of this year. The app will feature films, series, music, social gaming, wallets, and other content using technologies like AI-powered personalization and voice commands. Planet Bharat will provide high-quality local content across various languages and genres and aims to promote content as the 'hero' to distinguish itself from other OTTs.