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Pepsi and Beyond Meat are teaming up on plant-based snacks
Pepsi and Beyond Meat are teaming up on plant-based snacks
CNN
1/26/2021
By Danielle Wiener-Bronner, CNN Business
© Alex Tai/SOPA Images/LightRocket/Getty Images
PepsiCo and Beyond Meat announced a joint venture on Tuesday
Beyond Meat and PepsiCo are combining forces to develop and distribute snacks and drinks made with plant-based protein as the plant-based trend gains even more traction.
With Pepsi, Beyond Meat — which already makes plant-based alternatives to beef and pork — will have access to a global distribution and marketing powerhouse. That means Beyond Meat will be able to enter more categories and bring new products to market more quickly, according to a Beyond Meat spokesperson. The US joint venture may include a future expansion into China and the United Kingdom, the spokesperson added. The companies did not disclose the financial terms of the deal.
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