Members of the public are more likely to share coronavirus advice with their friends if they hear it from renowned experts opposed to celebrities, a new study finds.
The reassuring research reveals Dr Anthony Fauci and Professor Chris Whitty, who are leading the coronavirus response in the US and UK, respectively, are better spokespeople than politicians and celebrities.
Swiss researchers surveyed more than 12,000 people from six countries in the last week of March 2020.
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Members of the public are more likely to share coronavirus advice with their friends if they hear it from Dr Anthony Fauci (pictured), head of the US task force than celebrities