Update:
February, 11/2021 - 08:31
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SENSIBLE OUTLAY: Corporate social responsibility activities significantly help improve an enterprise’s competitiveness. - File Photo
The unprecedented challenges arising from the COVID-19 pandemic have highlighted more than ever the importance of responsible crisis management and sustainable development at enterprises.
Việt Nam’s successful containment of the virus significantly helped leverage the image of the country and its enterprises globally, according to Võ Trí Thành, director of the Institute of Branding and Competition Strategy. It also confirmed the importance of corporate social responsibility (CSR) efforts, associating enterprises’ brands with social responsibility and sustainable development, he said.