“Our vision for the Alibi fragrance was to express the evolution of the Oscar de la Renta woman, and the duality of her modern femininity; chic and sensual yet empowered," says Kim. “The world evolves, and Oscar always told us to evolve with it.” Notes include mandarin, ginger blossom, vanilla orchid, musk, praline, and amberwood.
Supermodel Irina Shayk stars in the campaign, which was shot socially-distanced by Luigi & Iango at the Soho Grand Hotel. “Irina has been able to capture the spirit of what we have begun to rediscover at Oscar,” says Garcia. “Her confidence, wit, and sensuality are things we always felt inspired by and knew she was the perfect encapsulation of the new Oscar.”