“We are delighted to welcome Keenan to the creative leadership of Ogilvy Africa. He’s old-enough to know that great ideas are universal, but young-enough to craft them from the lens of a digital-native. Having worked across a spectrum of African markets, his cross-cultural experiences should prove valuable to our brands and clients. I’m excited to see him further our culture of constant innovation; and rub-off on his teams, his restlessness to make ideas better.” Said Vikas Mehta, CEO, Ogilvy Africa.
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Keenan started his career at NATIVE (now VMLY&R) in Cape Town where he had the opportunity to create new kinds of communications and experiences for Old Mutual, ABSOLUT, Jameson Irish Whiskey and Isuzu, as the South African creative industry began picking up momentum on its journey into the digital age. He’s also done a short stint with Squad Digital, that helped familiarize him with some of the East African markets. In his new role at Ogilvy Africa, Keenan reports to Executive Creative Director, Yash Deb.