ODU researchers explain how the 'Future of Loyalty' impacts consumers, companies

“Product, price, and customer service components are really the core of how [individuals 55 and older] make their loyalty decisions,” said Professor Yuping Liu-Thompkins.

Related Keywords

Yuping Liu Thompkins , ,Loyalty Science Lab ,Old Dominion University ,Loyalty Science ,Loyalty Report ,Podu ,Business ,Consumer ,Consumer Loyalty ,Loyalty ,Reward Programs ,The Future Of Loyalty ,